The Moz Blog

The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.

Join Us!
Heat map tracking: do you feel the heat?
E

Heat map tracking: do you feel the heat?

I've just been shopping around for a Heat Map tracking software and stumbled upon those two, which looks good to me: CrazyEgg (I think Rand already talked about it), which is simple, easy to use and cost between 0,33$ - 0,80$ / 1 000 visits. I am not sure how deep the metrics are behind it. Has any of you tried it? It is worth it?...

What I'm Thankful for this Thanksgiving
Rand Fishkin

What I'm Thankful for this Thanksgiving

I'm just going to go crazy with this one because I have so much to be thankful for (note that a lot of this will be Pubcon-centric, due to the timing). Getting out of debt and turning SEOmoz into a profitable company - I owe almost all of it to the people who read this blog (and the rest directly to Danny Sullivan). Mystery Guest...

Oh Reddit, Thy Mystery is Infinite
Rand Fishkin

Oh Reddit, Thy Mystery is Infinite

Most folks who hadn't heard of Reddit before November certainly have now. With the sale to Conde Nast, Reddit has joined the ranks of social media property successes (congrats, BTW to Paul Graham & Y Combinator). To a web marketer, though, Reddit remains an enigma shrouded in a mystery, encapsulated in a cute little robot: ...

Level Up Your SEO Skills With Our Free Training

Moz Academy Training

Complete courses to master SEO basics

Keyword Research Master Guide

Learn Keyword Research like the pros

Guide to SEO Competitor Analysis

Win rankings and traffic from your competition

Cliches in the SEO World
Rand Fishkin

Cliches in the SEO World

Alright, this one's just for fun. We were batting around some cliches in the industry (at conferences, on blog posts, in forums) and thought that a few were worth sharing. Black Hats are BritishMore specifically, it seems they all have some relationship to Leeds (born there, live there, from "around there"). Maybe there's something in the wate...

British Vocabulary 101
Rebecca Kelley

British Vocabulary 101

Well, I'm back from England. After a weekend filled with television, giant cheeseburgers, and free refills, I returned to work today. Rand, Jeff, and Jane gave me the scoop on PubCon antics, Matt called me a nerd for wearing my glasses (I'm still trying to adjust back to Seattle time, and contacts = burning), and Scott kept reminding me to not call security because he isn't trespassing and actuall...

One of the Most Talked About Incidents at Pubcon
Rand Fishkin

One of the Most Talked About Incidents at Pubcon

As always, it's the dramatic moments that get the most press. At Las Vegas' Pubcon this year, one of the most talked-about moments was Matt Cutts' introduction at the podium during the Super Session at the end of (day 3) Thursday. I got a few emails through the suggestion box asking if I'd make a post on the topic (and heard plenty of buzz at the conference itself). Let's hope my memory se...

Never miss a beat. Get Moz Blog
email updates daily in your inbox

Revenge of the meta-tag!
I

Revenge of the meta-tag!

Many people in SEO groan at the thought of meta-tags.After all, meta-tags for ranking is dead for SEO, isn’t it?Not quite.In fact, meta-tags have begun a startling revival.A couple of key points about why you should consider taking meta-tags more seriously:1. Google duplicate content filtersGoogle ...

The Multiheader - A Huge Trend in Homepage Design
Rand Fishkin

The Multiheader - A Huge Trend in Homepage Design

One of the biggest changes to homepages across the web, particularly with big brands, is the seemingly mandatory inclusion of the multiheader. Multiheaders allows multiple stories or features access to the primary visibility section of a homepage, and let visitors choose (through a click or hover) which featured piece they want to see. Let's take a walk through a few: ...

URL.com - Innovating Community Search
Rand Fishkin

URL.com - Innovating Community Search

I ran into a kindred spirit at the SES conference in San Jose this summer - John Anderson. Smart, incredibly likable, motivated, and passionate about making the web a better place, I felt like I had known John for years after spending 10 minutes with him outside a session (this is one of my favorite parts of going to conferences). Over the past few months, John and a talented team of friends ha...

Greetings True Believers! The new guy says 'Hi'...
Scott Willoughby

Greetings True Believers! The new guy says 'Hi'...

Hey gang, Scott Willoughby here. As the latest addition to the SEOmoz team, Rand requested that I write a little introduction to let you all know who the new guy is lurking around the site.For those of you who've been astutely following the SEOmoz hiring saga over the last few months: I am indeed the silver-medalist from ...