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2/14/2012 If you use Google Analytics then this bug hyper inflates all your metrics and causes you to make sub optimal marketing decisions. I was recently checking my bounce rates like every analyst does now days and was shocked when I saw my home page with an 83.95% bounce rate. It’s not a blog either it’s a B2B site offering various services which made no sense at all. Put your detective hat on and guess what, you’ve got a bug.
11/2/2011 Google Analytics affects everyone in search engine marketing (unless you use another analytics package!) but not everyone knows how to take full advantage of it. To take full advantage of it we have to share knowledge and that's what I'm here to do. I'll be sharing some great advanced segments, how to do multiple goal conversion tracking and the secret success behind cross domain tracking.