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danbarker

@danbarker

Joined Last Online Location London / Sheffield

Job Title: E-Business Consultant

Company: Independent

dan barker

Favorite Thing about SEO
helping useful sites to gain visitors

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The Biggest SEO Opportunity On The Planet?

9/30/2009 So you may have noticed that Adobe are looking to buy Omniture for $1.8-million. Ridiculously interesting news for creatives! Hugely exciting for web analysts! For SEOs? Not the most mindblowing thing ever to happen...BUT - that's not what this post is about. It IS about Adobe though, and more specifically it is a quick case study in missed SEO opportunities (commonly known as 'F...

The New AdWords Quality Score Column: The Good, The Bad & The Ugly

2/16/2007 When you log into your AdWords account today, you might spot something different: Google have finally allowed us to see the 'quality score' of each of our keywords. What's Quality Score?It used to be that your AdWords ad placement was affected by two things: 1) historical clickthrough rate (CTR) & 2) maximum bid. Then G...

I have a background of more than 10 years working with companies to improve their results through the web. Alongside that, I have a first class degree in Software Engineering, a post-grad certificate in Digital Marketing (top of class) and scored 88% in my last Google Advertising exam.

Today I work either direct with clients or through a couple of great agencies.

Usually the broadest objectives behind my work are to 'make more money' or 'reduce costs' for companies, but they can cover any other business goal.

Projects can be at a strategic or tactical level. They usually (but not always) involve one or more of the following:

Search (SEO/PPC), Email, Analytics, Conversion, Affiliates, Usability, Content, Ecommerce, Social Media, Design, Development, Customer Acquisition & Retention.