Tyler Shears is a bright search marketer working at Databanq, which specializes in the financial services game. We met at SMX West after my local panel (on which note you should read this fresh, enlightening and generally awesome interview with Brian Gil, of Yaho...
We've been working pretty hard on pulling together the numbers from the roughly 2700 responses to the SEO Industry Survey, graphing the results, and writing up some thoughts in an article on the SEO Industry Survey. Being the new guy at SEOmoz, the gang thought it would be a good idea for me to pull myself out ...
If you dig your head out of the sands of content and linkbuilding for a minute to think about bigger ideas in search and marketing, what would you think of? Here are my questions and some answers I've collected.Atten-shun! 1. First of all, what is the best measure of attention equity? Until recently, I would have bet subscriber...
I was at my neighborhood hot tub last night enjoying a glass of wine and conversation with my husband when a stranger appeared. This is always an awkward moment. You don’t want to be rude and leave, but you also don’t want the stress of engaging in what will most certainly turn out to be meaningless conversation. That was not the case this evening…. Introductions...
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One of SEOmoz's former regular blog contributors, Michael Martinez, posted his "Thoughtful SEO's Manifesto" this week. After reading it, I thought it would be fun to highlight some of the differences in how he and I think about, write about, and perform SEO for our clients. Let me just preface ...
I think Lee Odden did an excellent job with his piece on The Fallacy of SEO Celebrity. In the post, he explains why pursuing a goal of recognition without an idea of what you want to do with it can be so dangerous: An amazing number of people seem to think bec...
A long time ago (at least, in web years), search engine optimization required specific targeting practices for each of the engines. For Hotbot, you'd need to place two repetitions of every keyword side-by-side in your meta keywords tag, while for Northern Light, a picture of at least one dancing baby in the bottom right-hand corner made all the difference ...
He's arguably the most well-known poster at WebmasterWorld.com. He's cited by some of the most reputable SEO minds in the industry. He has likely influenced hundreds if not thousands of enterprising webmasters. Who is this veritable titan of SEO that I speak of? Why Tedster of course. I know, I know. Many of you are probably asking yourselves, "Who the heck is Ted...
I want to introduce you all to a new perspective of outsourcing. So you thought it's all a flowery business out there right?You set up a small office in your bedroom, sit in your pajamas, and take orders on Skype from your UK/US partners, not to forget the hefty amounts on Paypal you recieve to pay your bills.Well, it's a nice picture but honestly the reality is not anythi...
SEOmoz has one of the best communities around and I want to invite my fellow Moz members to get together at SMX. Besides that, I've also got some cool things to share with you about your fellow members here. The calendar already has SMX West marked (albeit for a single day?), but only a few people seem to be attending besides the moz staff. So he...
We have previously mentioned a few times on our blog that we were working on an SEO survey, and I'm pleased to say that today we're ready to launch it. Behold, the SEO Industry Survey in all its green-hued glory! ...
There are many great things about SEOmoz and it's diverse cross-section of contributing members... things like:Being a fantastic resource that covers topics which aren't being discussed by every other SEO in the blogoshpereAll the tools and easy-to-follow articles which range from beginner to advancedHaving members from all over the world contribute guest p...
A lead came to me with a site that was using hidden keywords in the same colour as its background. He also stuffed other pages on his website full of keywords in the serious hope that this would enable him to rank for each of those keywords (i.e. a few hundred keywords per page). Imagine the blackhat spam circa 1997 and you would get an idea of the site I was looking at. Besides wanting to know...
Yesterday Sarah, Christine, and I went to Ignition (the VC company who gave us funding) to attend an SEO seminar taught by Vanessa Fox (who recently got scooped up by Ignition). The room was packed full of folks from various Seattle startups and tech companies, and after we all stuffed our faces with pizza and beverages, the learnin' began. Va...