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Brainstorming Your Link-Building Strategy
J

Brainstorming Your Link-Building Strategy

Often when client arrives in need of links, it can be fairly daunting trying to figure out how the heck you're going to get the link juice you need. Coming up with a structured plan that works is something I've been trying to improve over the last year or so, and I'm pretty sure it's something I'll be refining for many years to come.

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4 Graphics to Help Illustrate On-Page SEO
Rand Fishkin

4 Graphics to Help Illustrate On-Page SEO

For many SEO professionals, on-page optimization is back to basics. But sadly, there seem to be a lot of us who still make some very basic mistakes. In this post, I'll try to add on to my previous writing on perfecting on-page optimization by sharing some visuals that can hopefully help to hammer key points of the practice home.

Google's "Freshness" Update
Casey Henry

Google's "Freshness" Update

Yesterday, Google announced that they released a new update that impacts roughly 35 percent of searches and can better determine when to give you more up-to-date relevant results. What does that mean for you as a search marketer? Rand with special guest Mike King (@iPullRank) dive into what this mean for you and your clients.