We here at SEOmoz have been fortunate enough to work with some incredible consulting clients over the years. We've achieved some amazing results and built some wonderful relationships with many of them. We're often asked about what it takes to really develop a standout SEO consulting brand and, since it's an oft overlooked topic, that's exactly what we'll cover in this week's Whiteboard Friday.  We'll look at some of the key elements that we feel are truly important to building and solidifying a consultancy's brand, reputation, and client loyalty.

And as Rand mentions in the video, if you're an SEO consultant you definitely need to list your company in our SEO Services Marketplace. It's completely free and it's a great place to gain exposure, find contracts, and look for talent.



SEOmoz Whiteboard Friday - Differentiating Your SEO Services from Scott Willoughby on Vimeo.

I've also migrated all of the legacy videos into the new PRO Video Tips area. There are now over two dozen exclusive, PRO-only video tips available, and we've already got more planned out.

Even if you're not PRO, you can visit the page and read short descriptions of the videos to get an idea of what's available to PRO Members.

PS--I'm sure most of you have noticed that it's Tuesday, not Friday. Some may even have noticed that this post went up and came down a couple of times on Friday. Unfortunately, Vimeo had some technical issues with the first two attempts at uploading the video which caused it to be unwatchable, so it had to come down. Then I had some technical issues with the plague that kept me unable from getting it re-uploaded and live until today. Sincere apologies to all Whiteboard Friday fans for the delay. The video should be working just fine now and, in my opinion, it's worth the wait.