
Whiteboard Friday - SEO for Branding
The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.
Sorry for the delayed Whiteboard Friday, folks. You'd think I was asking Rand to drag himself half-way around the world to film the damn thing...jeesh.
Nonetheless, this week Rand discusses how SEO campaigns and their results can have a dramatic and valuable impact on your branding efforts. Enjoy!
SEOmoz Whiteboard Friday-SEO for Branding from Scott Willoughby on Vimeo.
UPDATE from Rand: Here are a few of the links I talk about in the video:
- The Google Sitelinks issue whereby brands can become equivalent to generic search phrases
- This visual tour through social media marketing helps to explain social media's power as a branding channel
- SMX Social Media next week in Los Angeles - don't miss it!
- The 2008 eCommerce Summit in New Orleans where Rebecca will be speaking and moderating next week
- SEOmoz's office space in Seattle, WA is for lease. We're considering moving to bigger offices to help support our growing staff.
I promise next week's Whiteboard Friday will be up on time :)
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