Blog Posts
3/5/2018
Ever wasted time and effort chasing lost traffic that was never really lost? Follow along with a client audit that will help you determine the right course of action to take when you're not sure whether your declining organic traffic is due to optimization or tracking.
8/31/2016
Most people view email marketing and social advertising as two separate entities, and I’ll be honest, I used to think that as well. However, I’ve discovered that combining multiple different avenues for a coherent marketing campaign yields some pretty impressive results.
I'm the VP of Marketing at Directive Consulting, a digital marketing agency in Southern California. I love figuring out the "secret sauce" to making unique campaigns work, especially through social media and content.
