Blog Posts
6/19/2014
Journalists spend their entire careers becoming master storytellers with impeccable integrity. Content marketers are striving to earn the trust and respect of their audiences. It's high time they shared the tricks of their trades.
Dan Levy is Content Strategist at Unbounce, the landing page builder for marketers. A journalist by training and a marketer by accident, he previously served as Editor of the award-winning multiplatform magazine Sparksheet and as a research assistant at the Berkman Center for Internet & Society at Harvard University. You can follow his musings on media old and new on Twitter: @danjl