Blog Posts
3/22/2007
I would not consider myself a “blind man” or a senior who needs the text size on the webpage to be set at 24 points. Yet, I see that website owners forget that it’s a pain in the a** to read web copy … especially if it’s in small text size. One of th...
2/19/2007
Ok … here is a list that will tell you if you’re a Blogaholic. Just a fun post before we get back to business. So … 21 signs you’re a blogaholic. 1. You’re thinking about naming your kids “Blog” and “Blogriss” 2. At least once, during “intercourse”, you thought...
2/16/2007
Not many people realize the power of deep linking into your own site within the first paragraph of your blog post, article, PR release, etc. No, this is not suggested because Google might give more value to links higher within the content. It’s simpler. Whenever your “content” is republished somewhere … many times you’ll notice that the web...
2/15/2007
Even though a few well-known SEO companies get paid a nice fee of $10K+/month making on average about $120,000/+ annually per client, most SEO companies and consultants are undervalued. So why is it that businesses are willing to pay Google PPC over $40K/mo but when it comes to SEO they run from $5,000/mo quote? Why are SEO companies undervalued? Answer is… Act...
2/13/2007
As I attend multiple search marketing related conferences and trade shows (SES, PubCon, etc.) every year, I always take a closer look at the speakers and how they present the information. One might put you to sleep while another gets you going as if you just drank 3 cans of Red Bull (peace of garbage in my opinion). Anyway, I know it’s easy to critique when you&rsq...
2/12/2007
As I manage quite a few PPC campaigns I always notice the silly and sometimes not so silly mistakes that advertisers make with their PPC programs. Mistakes when creating PPC ads, click fraud detection, and ...
In-house Marketing Director for a NYC based company.