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marcustaylor

@marcustaylor

Joined Last Online Location Oxford

Job Title: Director

Company: Venture Harbour

Leadformly

I consult to a number of exciting brands and start-ups in the music and entertainment industries on how to grow their businesses online using SEO, social media marketing, conversion rate optimisation, and web analytics. I'm a regular speaker at digital marketing and music business events around the World. I have spoken at conferences including TEDx Melbourne (Australia), MIDEM (France), SMM London (UK), and SMX Advanced (UK). I’ve also led guest lectures at Oxford Brookes University, and conducted in-house training for organisations including Reed Elsevier, Goodman, and London Business School. As an online marketer, I’m passionate about understanding consumer behaviour and what motivates people to share and interact with ideas at a psychological level. I have conducted numerous experiments on this topic, which have been referenced by publications including The Huffington Post, Forbes, and The Guardian.

Favorite Thing about SEO
Ranking above #2 and #3 :)

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6 Tactics for Boosting Post-Conversion Engagement

11/19/2014 Viewing sales and conversions as the tape at the end of the marathon is a costly mistake that too often results in missed opportunities. Don't fall into this trap. Look for opportunities to make your brand as sticky as possible for prospects.

Content Marketing: 97 Tips For Better Ideas, Strategies & Results

10/7/2013 Below is virtually every useful tid bit I’ve learned about content marketing and producing shareable content. To make things digestible, I’ve categorised the tips into five categories: ideation, strategy, execution, distribution, and measurement.

Can You Automate Social SEO Using Email Auto Responders?

1/18/2012 Over the past few months I’ve been searching for a solution to automate social SEO for one of my sites to ensure a solid baseline of social and SEO activity throughout 2012. The solution must benefit readers, encourage social sharing and grow the site’s backlink & social profile. To clarify, I’m not talking about any spammy automation tricks. I’m talking about setting up a system of triggers that will encourage shares and links naturally throughout the year, whilst positively serving the readers.

I'm a regular speaker at digital marketing and music business events around the World. I have spoken at conferences including TEDx Melbourne (Australia), MIDEM (France), SMM London (UK), and SMX Advanced (UK). I’ve also led guest lectures at Oxford Brookes University, and conducted in-house training for organisations including Reed Elsevier, Goodman, and London Business School.

As an online marketer, I’m passionate about understanding consumer behaviour and what motivates people to share and interact with ideas at a psychological level. I have conducted numerous experiments on this topic, which have been referenced by publications including The Huffington Post, Forbes, and The Guardian.