Blog Posts
7/30/2014
SEOs have a leg up in the branding game, as SEO and branding are far more intertwined than most people realize. This post shows you how to align those efforts to compound your return.
12/11/2013
Content is king because it ties into all the other areas of inbound marketing. By simply focusing on content, you can improve your entire inbound strategy. I'll show you how it worked for me.
9/17/2013
Through all the debates about link-building and link-earning, one thing is clear: High-quality links are still an essential part of any SEO strategy. This post offers 12 of today's most effective and scalable tactics to build your link portfolio.
4/16/2012
When I started to work as an SEO for an Australian-based SEO agency in early 2010, I never knew anything about the work (optimizing websites and building links to them) and definitely unsure of most of the things that I have worked on during that time.
All I did was to follow all the instructions given to me, build links in volume and research/learn all the basics of SEO from scratch. I got the hang of it after a couple of months, and I thought that I was doing great. Then I got fired.
Co-founder and Head of Strategy of Avaris IO, and the sole author of Kaiserthesage - Philippines' premier SEO blog.