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8/4/2008 I'm not going to come out and say I predicted it, but I had a hunch the most recent Batman movie (The Dark Knight) was going to be dominant at the box office. And even though there were those that doubted me, it was a pretty safe bet. There were too many card...
3/14/2008 Alright, I’m not really going to cry, but a year ago, on March 13th, I became a member of the SEOmoz community, and in celebration of my moziversary I wanted to write a post that summarizes a few of the things I’ve learned. ...
2/12/2008 My copy of The Tipping Point had been collecting dust on the bookshelf for a couple of years now and while moving some things around I found myself thumbing through the pages. I know from a few comments that a handful of SEOMoz members and employees have read the book, and I decided it might be worthwhile for me to reread it again....
2/6/2008 ac·tion·a·ble (Äk'shÉ™-nÉ™-bÉ™l) adj. Relating to or being information that allows a decision to be made or action to be taken. So, you’ve just written up that great page on what it was like to care for and raise that family of ducks – or whatever it is you talk about on your website. Good for you...
12/7/2007 We've all been trying to walk the straight and narrow path of relevancy. We know that search engines - and actual human visitors - will look askance at links to french vacation properties appearing on a page about dog beds. So we've all been working hard to build relevant links to the sites under our care. Dog bed links appearing on pet pages is ok, so let's go after ...
11/21/2007 I was anxious to read The 4-Hour Workweek by Timothy Ferriss. I had picked it up while waiting in line at my local Kinkos because something on the dust jacket caught my attention. I thought it would be kind of a "Getting Things Done" for the Internet Marketing set and once I got the book home, I couldn't wait to read it. Anticipation, unfortunate...
11/13/2007 We all know a long term strategy to developing content is necessary for our sites to become known as authoritative. Yet most webmasters, bloggers, etc. tend to think of content development along two lines:Quickly conceived short postings about current news and developments in their niche (this is what most blogs are known for)Thoughtful link bait that ...
11/8/2007 The other day I mentioned I needed an attorney for a business matter. My mom asked why I didn't just call my cousin the attorney. I explained to my mom that while my cousin is an attorney, she was a medical malpractice attorney and probably knew very little about real estate transactions.The whole thing got me thinking about Search Engine Marketing (SEM) and where the fut...
11/6/2007 I had mentioned the other day that I was changing my SEO ways. As Gab had correctly observed, I had spread myself too thin. So this week I’ve been doing an audit of each of my sites, looking at current rankings, traffic, etc. And looking at how competitive each niche area was. The whole process got me thinking about how we s...
10/29/2007 Well, the big page rank brouhaha last week caused me to take a good long had look at all of my sites. Not just their PR (relatively unchanged) but their SERPs, objectives and overall long-term strategy.I have a lot of varied interests (boating, real estate, SEO, travel, super heroes, video games, etc. etc.) and I've always felt it was better to have a lot of individual blogs or...
10/15/2007 I'm lucky enough to have a few high-yield websites in some local niches (real estate) with very low competition.For the three or four keyword phrases anyone would use to find my web sites and services, I already rank #1. In fact, for some of them I rank in the top 20 if you do the search terms without mentioning the city I am. Mention the city or county, and I'm right there ...
10/9/2007 Two posts in one.This was originally going to be about the disconnect between what SEOs worry about and the average internet user. But a recent Shoemoney post made me want to bring up a combined issue. And while each could have been its own post, I decided to combine it. SEOMoz points be damned.Myopic SEOs and Search Engines If you as...
10/1/2007 Most of us know the basics of long tail searches. I am reminded of this every month when I am checking the statistics on my web sites and I see the wide variety of referring search phrases.On some of my sites, these search phrases are very narrowly defined. Good for me - my content is on target. But the more varied your content, the more varied the resulting search phr...
9/26/2007 Rand wrote a blog entry today: http://www.seomoz.org/blog/my-personal-opinion-90-of-the-rankings-equation-lies-in-these-4-factorsI'm sure we've all read it by now.One thing he says is one of the top 4 factors is "Raw Link Juice". So this...
5/14/2007 I don't know enough to be an SEO exoert. Truthfully, I simply can't know enough.The amount of information available on SEO (search engine optimization) is staggering. Between the forums, blogs and podcasts (which sometimes have the juiceist tidbits) it is all too overwhelming. Just following the developments of Google would be a full-time job.I don't have the time or t...
4/26/2007 Well, not me specifically - but my MySpace page.A few months back I googled the title of my MySpace page. Just out of curiosity. Surprisingly I was in the #1 position. I say it was surprising because the title of the page is "Unattached and Unavailable". Those are two common words that actually appear often enough online that you wouldn't thin...