Blog Posts
9/19/2011
In my last post I explained why free stuff is link building gold, and in this update I'm giving you 99 actionable ways to gain links by giving stuff away. By the end you'll have a ton of link building ideas, some of which I hope will be new to you. This is a springboard for new ideas, so I hope this 99 can become many m...
6/29/2011
I'm a little bit obsessed with freebies. OK make that a lot. The psychology of giving someone a freebie and then seeing what you can get in return is fascinating to watch. People will fall at your feet for a free gift, and sometimes the results are better than any traditional marketing tactic could ever be. In this article I look at why freebies are so powerful, and how they can be turned in to...
Search Specialist at Koozai Ltd, a UK Digital Marketing Agency. I've been seen on BBC News, ABC News, USA Today and the Times. Happy to chat to anyone.