Blog Posts
11/21/2012
The power of blogs is an undisputed precedent here in our online marketing world. If you are amongst the many considering the possibility of starting your own in-house blogger program, here are some tips you won't want to miss!
I am a search-centric content strategist with a core background of SEO, Analytics, Consumer Insights and Persuasion Architecture. My mantra is "the best digital content is the content that can be found" - I strive to provide relevant content architecture based on deep research and insights into the consumer mindset as the primary foundation for campaign development. Inherently, I believe the goal of content is not only to be persuasive but pervasive as well, and ensure that content strategies are architected to attract and retain users while maintaining brand integrity.