Blog Posts
6/11/2009
I have been witness to many instances wherein people have judged the competitiveness of a keyphrase by simply searching it in Google, and then checking the total number of search results. For them the total number of results is a measure of the competitiveness of a given keyphrase. I could have understood if they were people who are new to SEO, but I have also seen many SEO practitioners do exactly the same. This post will attempt to clear this misconception.
5/13/2009
You may control all aspects of your website, but there are numerous factors beyond site optimization and measurement that impact your revenue directly. New firms seemingly come out of oblivion, and new technologies and approaches preempt existing businesses. More often than not, the damage inflicted in terms of revenue is due to competitors’ actions. In a global survey conducted by Fuld & Company, two-third of the respondents affirmed that their organizations had been caught off-guard by as many as three high-impact episodes in the last five years. A staggering 97% of the respondents admitted that their companies do not have an early warning system in place. Ignorance is no more bliss – what you don't know can hurt you.
Online Vista - The end of the line or a new beginning.
Avid reader, good learner, a loving son, a compassionate person, and a SEM professional.
It all started when someone casually mentioned the term search engine marketing to me. Since then, a part time activity turned into a passion and finally became my profession. Not many people are lucky enough to have a profession which they are passionate about. I am glad to be lucky.
