Content Marketing China-Side

Presented by Owain Lloyd-Williams on March 10, 2015

Embarking internationally on creative content ideation and its subsequent marketing can be a challenging escapade. But what about China? It's the country with the world's biggest internet population, yet a place where all the familiar social platforms and established content mantras simply don't apply. This webinar sees Jon Quinton and Owain Lloyd-Williams (International Lead at Builtvisible) run through a breakdown of China's key social media platforms and types of content that work Sino side.