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After a month or so of development, my site was finally ready and I wanted to start thinking about how to get some traffic going on the website. Whilst paid advertising and social media were a huge part of the strategy, I knew that appearing in the search engines for a wide selection of long-tail phrases was going to be instrumental to the blog's success. This is when I began developing my link building strategy and, after trialing out some very successful approaches, I've decided to now share my link building tactics with you all.
Domain migrations are one of those activities that even if in the long-term can represent a benefit for an SEO process -- especially if the new domain is more relevant, has already a high authority or give better geolocalization signals with a ccTLD -- can represent a risk for SEO because of the multiple tasks that should be performed correctly in order to avoid potential non-trivial crawling and indexing problems and consequential lost of rankings and organic traffic.
Seeing a stark decrease in rankings after a website redesign? This Q&A post explores a few potential reasons why.
In 4 Months, R/GA Helped a Client Increase Share of Voice 2X Using Moz Pro and STAT Search Analytics
When a client in the healthcare vertical decided to shake up their internal business objectives and migrate to a new website domain, R/GA turned to deep-data duo, Moz Pro and STAT Search Analytics, to help them conduct SERP research, competitive intel, and advanced search analytics.
Moz Local boosted listing engagement by 74% and drove 90,000 more in-store shoppers annually.
Like many agencies, Distilled struggled to find a reporting process that communicated their value and increased client trust. With STAT, they automated their reporting which allowed them to spend less time on mundane reporting tasks and more time delivering the kinds of comprehensive insights clients love.
Moz Pro is the backbone of Tinuiti's marketing services. Read why they continue to rely on Moz insights to help clients grow and succeed in search.
When switching domains, TopSpot was prepared for a 7–10% loss in traffic. But with the power of Moz Pro link building tools, they were able to increase organic traffic +29% within 90 days of switching domains.
Learn how how Moz helped Coalmarch boost local organic traffic for their clients by 15% in only 4 months.