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This article covers how to set up a business account on Pinterest and get started using the social media network for local marketing efforts.


Why should local businesses use Facebook for marketing, and how can they get started with the network? Learn in this article.


What types of content should local businesses create? Learn in this article.


Know your local business needs reviews, but not sure how to start the review acquisition process - let alone where these reviews should come from? Learn in this article.


How does Google obtain local search data? What are data aggregators? Learn in this article.


Social media can be a powerful tool for local businesses. Learn the basics of using social media for local marketing in this article.


This article will teach you everything you need to know about local search ranking factors so that you can put them to work for the businesses you market.


What are keywords, and why do they matter for SEO? What are long-tail keywords? How should you use keywords in content, and how do they inform a content strategy? Learn in this article.


Learn about exact- versus partial-match keywords and their uses in this article.