Moz News

My Year in SEO
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My Year in SEO

Last spring, when the owners of the small book store where I worked asked me to see whether I couldn’t get the store web site to do something to earn its keep, I had never heard or seen the expression “SEO.” In the intervening year, I took an unindexed web site to number two on Google, increased links from nothing to nearly 9,000 without either paid or reciprocal links,...

YOUmoz Newb Pwns SEO Expert Quiz!
Darren Slatten

YOUmoz Newb Pwns SEO Expert Quiz!

Hello YOUmozzers! This is my first ever YOUmoz blog post and possibly my last, depending on how well SEOmoz can handle a little bit of constructive criticism. ;) Up until about 3 weeks ago, I was working at a fairly well-known SEO firm, but unfortunately, my valid SEO theories and genius-grade ideas weren't welcome there, so I decided to strike out on my own! SEOs are...

What to Look For in SEO Training and How to Learn it For Free
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What to Look For in SEO Training and How to Learn it For Free

With the SEO / SEM Industry maturing and people becoming "professional" SEO's, there has been a growth in Search Engine Optimization training seminars and online schools. Currently, there exists no way to rate a good school from a bad one, and the risk of paying for an incomplete education is high. So what does a school have to cover to graduate competent SEOs?Here ...

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5 Great (Painful) Quotes This Month
Ian Lurie

5 Great (Painful) Quotes This Month

Lots of people drinking from the stupid fountain this month, apparently, and since YouMOZ is becoming my favorite place to vent, I thought I'd post some of my favorites:"We're in a holding pattern." - from a potential client in the travel industry who's been internally debating whether to conduct any internet marketing for eight months now...

Persistence, Patience, and Testing: Tips on How Your Website Can Succeed
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Persistence, Patience, and Testing: Tips on How Your Website Can Succeed

This topic led by the Divining Rod of Webpage Success has landed in the miscellaneous section. It could have landed really in any other section because if you were to make an internet foundation you would find out that ,there are thousands upon thousands of thoughts and comments and trials and errors and great days as well as bad days, when it comes to webmasters and web(tryin...

Why Does Your Search Traffic Suck? The 7 Most Likely Reasons
Rand Fishkin

Why Does Your Search Traffic Suck? The 7 Most Likely Reasons

We're just not getting any visitors from the search engines... I probably hear that line 30X or more each week - over email, in phone calls, in conversation, on forums, etc. and to tell the truth, it would be really handy to have a resource I could point folks for some self-diagnosis. If only there were some type of medium that I could publish on... one that would be accessible on ...

Introducing.... The Funniest Moz Comments of All Time
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Introducing.... The Funniest Moz Comments of All Time

Firstly, the title is incorrect it should actually read "the funniest moz comments I could remember and find from recent-ish times" but obviously that wasn't quite as snappy.Rummaging through the old moz comments has been a delight and I've loved rediscovering some of these gems. Who knew that techno geeks could be funny too?Shoulders of Doom anyone? Dr Pete'...

Use 'What Googlebot Sees' to Find Scrapers
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Use 'What Googlebot Sees' to Find Scrapers

Most of you are aware I recently took a position at Tribune as their in-house SEO Manager.One of the first things I did was get a current state of the union. After working through the issues of verification for the dozens of sites (another post, perhaps), I realized that 'What Googlebot Sees' for a handful o...

8 SEO Facts You Should Know Before Taking Up an SEO Service
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8 SEO Facts You Should Know Before Taking Up an SEO Service

If you are going to take up an SEO service it is important for you to understand that SEO is not something that can be done based on some set principles and then left at that. There is lot more to SEO than just building links or writing title tags. There is a whole lot of planning and execution that goes into building a successful SEO campaign and this takes time. There is time required to wo...