Skip to content
Events 06a599b

Matt Cutts & the Cuttlets

Rand Fishkin

The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.

Table of Contents

Rand Fishkin

Matt Cutts & the Cuttlets

The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.

In the evening forum tonight, Danny hilariously referred to Matt's band of followers (who literally swarm around him after sessions like fruitflies at the buffet) as "Cuttlets". I saw Aaron and Vanessa from Google laughing in the back of the room and the audience was largely in stitches, too. That is, apart from those who huffed and puffed and acted like they weren't "Cuttlets" themselves...

Danny's point was really that folks should be paying that much attention to the Google Local people, the Yahoo! MyWeb people and other vertical players. I'd have to agree - everything about this conference screams changes in market share to me. Google's natural SERPs may be a big focus now, but there are other sources of traffic, and many of them are going to be serving up some highly qualified, highly motivated searchers. I have to think that Cuttletting is, currently, at its Apex.

People should also think about "Nayloring" if they can track Dave down. He's got to be the guy with the best pulse on the technical side of search - always amazed when I talk to him.
Back to Top

Learn from the experts with The Practical Marketer Webinar Series

Improve your abililty to do your job. Get actionable insights from industry-leading speakers and take your SEO to the next level

Read Next

How To Drive More Conversions With Fewer Clicks [MozCon 2025 Speaker Series]

How To Drive More Conversions With Fewer Clicks [MozCon 2025 Speaker Series]

Jun 18, 2025
London Calling: 15 Activities to Bookend Your Trip to MozCon

London Calling: 15 Activities to Bookend Your Trip to MozCon

Jun 17, 2025
Brand and SEO Sitting on a Tree: K-I-S-S-I-N-G [Mozcon 2025 Speaker Series]

Brand and SEO Sitting on a Tree: K-I-S-S-I-N-G [Mozcon 2025 Speaker Series]

Jun 10, 2025

Comments

Please keep your comments TAGFEE by following the community etiquette

Comments are closed. Got a burning question? Head to our Q&A section to start a new conversation.