Managing local SEO for your business shouldn’t require juggling multiple tools or endless hours of manual listing management. That’s why we’re thrilled to introduce the all-new Moz Local — your comprehensize platform for location data, reputation, and social media management available now for you to purchase and manage your local business listings! 

With the new Moz Local tool suite, you can manage location data, reputation, and social media all in one platform, making it easier than ever to maintain the online presence of a local business. 

This isn’t just an update. It’s a smarter, faster, and more effective way to take control of your local SEO, build trust with customers, and make the most of your time. The new Moz Local includes new data visualizations, AI feature additions, local rank tracking, and flexible pricing plans so you can access the features that matter to you. Let’s take a look at just a few of the features this all-in-one solution offers.

Expand your digital presence and maintain accurate business information across the web – all from one intuitive dashboard:

• Take control of your business listings across up to 90 online directories and key data aggregators 

• Monitor and review your listing health by network and by field to ensure you’re maximizing your reach rack your profile completeness for all your locations in one place

• Supplement your listings management with the Listings AI feature 

• Elevate your search performance with profile update recommendations powered by AI and real-time data insights 

• Review and implement suggestions based on ranking impact and your local SEO strategy 

Your online reputation matters – 96% of consumers read reviews before making decisions. Our enhanced Reviews section now offers:

• Centralized review management and editable response templates 

• In-depth sentiment analysis and platform-specific rating tracking

• AI-powered review response suggestions that reference specific customer feedback

• Competitive analysis to benchmark your performance against local rivals

With the newly updated Reviews section of Moz Local, you can perform in-depth sentiment analysis, see your rating by platform, and monitor response time. In addition to monitoring and responding to reviews right on the platform, you can also implement a review widget to show off customer feedback and set up email campaigns to solicit reviews from your customers.

Ready to streamline review management, save time, and maximize your resources? With the Reviews AI add-on, the tool will analyze incoming reviews and draft a suggested response. You can accept and send the response as is or edit it prior to sending. These responses will include specific information and callouts from the review itself, offering a solution that’s a step above using generic messaging.

And if you’re curious about how your competition is handling reviews, we’ve got you covered. You can analyze data such as the average rating, total reviews, and response time of your top competitors for any managed location.

Track your local search success with unprecedented detail:

• Interactive GeoRank maps and data tables highlight opportunities for growth
• Monitor Local Pack rankings and performance trends
• Connect your Google Business Profile for deeper customer interaction insights

Search engine results aren’t one-size-fits-all. They change depending on where the searcher is, and you can now track your local search performance on a granular level with Google Search Result Rankings and GeoRank. Visually identify areas of opportunity with interactive GeoRank maps and data tables.

The tool’s Listings section shows whether your locations are showing up in the local pack and how their rankings have changed over time. Connect your Google Business Profile to gain key insights into lead generation and customer interaction with your local business listing in Google.

Managing your social presence is now seamlessly integrated:

• Schedule and post across Instagram, Facebook, LinkedIn, and more

• Create template libraries and bulk upload assets to maintain brand consistency

• Boost Facebook posts directly within the platform

• Track engagement metrics and trending topics to optimize your content strategy

Your social media strategy is about to receive a monumental helping hand! It’s now easier than ever to schedule, post, and respond on social with Moz Local. With expanded social media support that includes Instagram, Facebook, LinkedIn and more, you can fill your social calendar from the same platform you use for your other local SEO tasks. 

Keep your team on-brand with social media template libraries and bulk upload images. You can even add suggested posts to your calendar for later approval. We’ll be sure to let you know if a post isn’t able to successfully post to a network so you can review and resolve any issues. 

The new Conversations section of Moz Local allows you to:

• Respond to social media engagements just like reviews, so you’re better able to nurture customer relationships

• See where you’re getting the most engagement and the types of engagements you’re getting so you can make sure you’re showing up where your customers are on the web

• Keep a close eye on trending topics and sentiment analysis so you can stay on top of the latest buzz-worthy content 

Do you have a Facebook Ads account? You can now connect it to Moz Local and boost your posts from within the platform. Select a budget, a goal, and an audience, and we’ll take care of the rest. 

Beyond these core features, you'll discover our enhanced reporting suite, location grouping capabilities, and customizable notifications — all designed to make local SEO management more efficient and effective. Find out more on our Moz Local pricing page. 

We can’t wait for you all to get into the tool, explore, and try it out! Ready to transform your local search strategy? Explore our new packages and features on our product page. 

The future of search is local – be found, be chosen with Moz Local.