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Whiteboard Friday - "Sneaky Link Liaison"
Scott Willoughby

Whiteboard Friday - "Sneaky Link Liaison"

Greeting Whiteboard Friday fans! We've finally convinced Rand to reprise his role as "Dude with Whiteboard" for this week's edition of Whiteboard Friday. In his comeback performance, Rand discusses online branding and marketing channels that don't involve organic search listings (he got hit on the head while he was gone, you'll see what I mean). This i...

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How to Speak English when Discussing SEO
rmccarley

How to Speak English when Discussing SEO

Mystery Guest recently posted the The SEO's Guide to Beginners where she points out that a lot of what SEOs talk about makes absolutely no sense to anyone that is not an SEO. Our friends, family and clients often glaze over when we explain ourselves. Based on Mystery Gues...

The SEO's Guide to Beginners
M

The SEO's Guide to Beginners

(Prelude from Rand: The following comes from the lovely, talented Mystery Guest, who felt that we in the SEO industry needed, nay had earned a bit of her outsider's perspective. Thanks, kiddo - you rock.)A lot of people are under the erroneous impression that I am not only part of the SEO industry, but that I have an extensive understanding of SEO, in general.This is woefully ...

The SMX Advanced Recap is Chock Full of Nostalgia
Rebecca Kelley

The SMX Advanced Recap is Chock Full of Nostalgia

Hey, remember SMX Advanced in Seattle? Think back to a couple weeks ago. Danny Sullivan threw a conference in the Emerald City, some SEOs attended, it was a huge success...any of this ringing a bell to you? Well, if two certain slacker SEOs didn't have 8,000 simultaneous tasks to work on and actually published this article right after the conference ended, you'd be more excited about reading it. O...

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Action Items for the Engines from the SMX Conference
Rand Fishkin

Action Items for the Engines from the SMX Conference

It feels cruel to give the search engineers at Yahoo!, Google, MSN & Ask more work, but I know that sometimes they might not have the best project tracking or distribution software, so I figured I'd be kind and make a list of items that need attention here in the blog, and they can refer to my post when they're wondering what to do with all their free time. ...

SES Toronto and the Canadian Search Landscape
Rebecca Kelley

SES Toronto and the Canadian Search Landscape

After SMX, training Frenchies, SES Toronto, and getting sick, I'm back in the office attempting to tackle a mountain of tasks (I've never empathized with Rand more than I do right now). Jane and I will soon publish the so-late-it's-just-ridiculous coverage of SM, but for now I want to talk about SES Toronto and the Canadian Search Landscape session. This session was pretty rife with...