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As promised, SEOmoz has new rates for premium membership today: Monthly Subscription - now $49/month 6 Month Membership - now $249 (15% off monthly rate) 1 Year Membership - now $399 (32% off monthly rate) We've also got some very exciting new features for premium members. The first of these is the brainchild of Matt, who no...
I feel almost bad for reporters in the mainstream media who attempt to cover the search marketing field. It's a tough gig to wrap your head around the concepts of what makes the industry tick, made doubly so by shady tactics and those who practice them. When these combine to slip past Google's spam filter and slide onto the desk of a hapless journalist, it's time for Rand to put on his sleuthing...
Yesterday's announcement of the SEOmoz premium landing page contest created an exceptional buzz - we've already had more than a dozen people contact us about creating their version of the document. In addition, I received some excellent advice from two experts in the field - Jon Mendez of OTTO Digital and Bryan Eisenberg of FutureNow. To help anyone and everyone who's in the field of landing pa...
And now, a little roundup of stories from the past few days that have either been brought to my attention or that I came across and thought were interesting: Agustín Vazquez-Levi (whose Canalytics team recently became the 12th company in North America [and the first company in Canada] to be accepted as one of Google's Goog...
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Last week, Roberta Rosenberg at Copyblogger authored a piece that offered some terrific advice for SEOmoz's premium membership landing page. We wrote about ...
Image replacement can be a contentious issue when it comes to optimizing your websites for a search engine, but is widely supported by leading-edge web standards developers attempting to create more visually appealing websites for their users whilst still retaining semantic, accessible code.
The SEMNE organization landed an incredible opportunity last week with a guest lecture from Dan Crow. I've seen Dan speak once before several years ago and was shocked by his overly secretive conduct. Thankfully, Google, and apparently, Dan, have changed a lot since then. He had some remarkable...
I am going on vacation today and there is one thing that concerns me a lot about my upcoming holiday. For the next nine days, I will have no access to the Internet. Absolutely none. Not even dial-up.
Happy Friday the 13th Gang! Funny isn't it, the luckiest day of the century (7/7/7) being followed so closely by what many consider to be among the unluckiest days of the year? Anyway, many of us in the SEO world did have a momentary scare yesterday when Yahoo! Site Explore, and all the juicy link data that goes with it, ceased to function for a while. This week...
Rand was astounded to see that typing in "rand fishkin birthday" brought up the following results in Google: ...
There's no word for this practice that I'm aware of, so I've coined one - Social Media Poisoning (SMP). The practice involves proactively generating spammy comments, posts, links, etc. from a competitor's domain in order to make bloggers, social media contributors, forum owners, etc. ...
YOUmoz has been a fantastic experiment and one that we're really proud of. The community at YOUmoz is knowledgeable, dedicated and committed. We couldn't ask for more. With the growth of the UGC portal and an ever-increasing amount of traffic from search and referring links pointing to YOUmoz content, we thought we'd better illustrate how you can best levera...
Aloha Party People! Sorry for the late edition Whiteboard Friday, between the mid-week holiday and a bunch of us slackers bein' on vacation, we're a touch behind schedule...but I digress. This week, Rand discusses the hubbub about inaccuracies in the PageStrength tool and why it's hard out here for a scraper. We ain't always perfect, but we are always working...
In the world of web search, we often recoil in disgust at the thought of buying advertising on the Internet. Likewise, I often hear web enterpreneurs and search marketers decry the lack of value in traditional web advertising - banner ads, overlays, pop-ups, etc. However, there are ways it can be done effectively, and I've got a few examples to share. These are my personal favorites - not only ...