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Whiteboard Friday - Off-Site "Over-Optimization"

Scott Willoughby

The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.

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Scott Willoughby

Whiteboard Friday - Off-Site "Over-Optimization"

The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.

Last week we discussed how you can actually hurt yourself by over-using or abusing common SEO tactics on your sites. This week we'll talk about how going overboard with your linking strategy can cause problems too. We're not looking at spam here, we're looking at things like unnatural link profiles or anchor text distribution. Watch the video and make sure you're not accidentally hurting yourself by going too far with your off-site SEO efforts.



SEOmoz Whiteboard Friday - Offsite "Over-Optimization" from Scott Willoughby on Vimeo.


Also this week, two brand new PRO Video Tips: Content Licensing and Keyword Difficulty & Info Hierarchy.
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