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I'm also observing a similar issue with my Dubai Metro Map site but I'm not sure how it's gong because the changes of the DA are not being reflected here.

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To get Domain Authority (DA) using an API:

Choose a Service: Use platforms like Moz, Ahrefs, or SEMrush, which provide domain metrics.
Sign Up: Create an account and subscribe to a plan that includes API access.
Get API Key: Obtain an API key or token for authentication.
Make Requests: Use the API to query DA for specific domains via tools like Postman or scripts.

If your positions dropped after implementing changes, it could be due to:

Algorithm Fluctuations: Search engines may take time to re-index your site.
Change Impact: Adjustments might have affected content relevance, structure, or user experience.
Redirect Issues: Improper handling of URL changes can disrupt backlinks.
Increased Competition: Competitors might have optimized.
Algorithm Updates: Rankings can shift due to external updates.
Incomplete Implementation: Changes might not align with SEO best practices

Regarding your question, nofollow backlinks, including those from PBNs, don’t directly pass link equity to your site, but having too many spammy links, even nofollow ones, can still hurt your overall trustworthiness in search engines.

Here’s the breakdown:

Spam Score Impact: While Moz’s spam score doesn’t directly affect rankings, a high concentration of backlinks from sites with spam scores in the 10-40 range can raise red flags. Search engines might view your site as risky if the pattern seems unnatural.

Competitor Strategies: Some competitors might be getting away with PBNs or spammy links now, but this is risky. Algorithms like Google’s Penguin are designed to catch such tactics, and penalties can follow.

What You Can Do: Focus on acquiring quality, natural backlinks from authoritative sources through guest posting, content marketing, and relationship building. Also, review and clean up your link profile regularly—use Google’s Disavow Tool for any toxic links that could harm your SEO.

To reduce the spam score on your website, consider the following steps:

1. Review Backlinks: Check if any of your backlinks come from low-quality or spammy websites. Disavow any harmful links using Google Search Console.

2. Improve Content Quality: Ensure your content is original, valuable, and relevant. Avoid keyword stuffing or duplicate content.

3. Optimize for User Experience: Ensure your site has a clean design, fast loading speed, and is mobile-friendly.

4. Check for Technical Issues: Fix any broken links, redirects, or other technical issues that could negatively impact your SEO.

5. Monitor Social Signals: If applicable, ensure your social media links and profiles are not spammy or irrelevant.

By focusing on high-quality, ethical SEO practices, you can help reduce the spam score over time.

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Hi Nicole, I can totally understand how frustrating it must feel to see a drop after putting in all that effort. Based on my experience, rankings can sometimes fluctuate right after implementing changes—it’s almost like the search engines are recalibrating. Have you checked if your changes impacted user experience, site speed, or navigation? These can play a big role too.

When I was helping a friend analyze their website, we noticed similar fluctuations after making SEO tweaks. But over time, things stabilized and rankings actually improved as the changes started aligning better with search intent. It’s important to keep an eye on your analytics and maybe give it a bit more time before tweaking further. I hope this helps—hang in there!

nothing difficult, ensure your website has high-quality, relevant, and updated content to attract organic traffic and earn backlinks from authoritative sites. Build a strong backlink profile by earning links from diverse, reputable sources while removing toxic backlinks. Optimize on-page SEO elements, including meta tags, internal linking, and mobile responsiveness, while improving site performance with faster loading times. Ensure your site is indexed correctly by submitting an updated sitemap to search engines and addressing technical SEO issues like broken links or crawl errors. Consistent effort and monitoring tools like Moz or Ahrefs can help you track progress effectively.
I did same for one of my friend website who is providing services as airbnb interior designer.

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