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Emily Potter returns as a Whiteboard Friday host to share with you the first three SEO tests you should run to kick-start your SEO testing program.


Shopify is an increasingly popular platform for e-commerce sites, but it's not fully SEO-friendly out of the box. What's the best way to optimize your Shopify experience for SEO?


We're back with a brand new season of Whiteboard Friday episodes for your viewing pleasure. First up: SEO expert Cyrus Shepard shares his top 22 tips for successful Google SEO in 2022. Watch to find out what to prioritize and what to look out for in the year ahead!


Our STAT Product team has been hard at work implementing indented results in rank tracking and they are now available in SERP feature tracking. Here’s a quick walk-through of how to put indented results data to work.


Most websites, big or small, have lots of content that should be indexed — but isn’t. In this post, let’s address some of the most common issues, and how to mitigate them.


Do links or brand authority truly correlate with ranking on the SERPs? This study of the first 20 organic results for every MozCast keyword suggests that yes, they do, but with some important considerations.


Does citation management still matter in the grand scheme of local SEO? Our industry has been trying to gauge which way the wind is blowing on this subject for years now, but a recent study suggests that —yes — local businesses should be investing in listing management.


Are Core Web Vitals correlated with rankings? If so, is that any more true than it was before the Page Experience Update? In the third and final post of this series, we’ll see what the data tells us about the relationship between CWV metrics and organic ranking performance.


In this blog, we’ll take a closer look at Web Content Accessibility Guidelines (WCAG), and outline the steps you can take to meet its standards. We’ll also touch on the reasons why accessible websites typically rank higher in search engines — making accessibility the right choice all around!


Moz Learning and Development Specialist, Zoe Pegler, walks you through how you can use STAT to win featured snippets in five easy steps.