How To Push An Infographic!
There are tactics you can use to maximize the effectiveness of your infographics campaign. Here are some tried-and-tested "squeaky-wheel" techniques that worked best for us to get links and exposure.
Link Building
Links on the Internet form a relationship between pages and sites that are hugely important to both search engines and marketers. Search engines, like Google, use links to crawl the web, discover new pages, calculate the popularity of those pages, and also determine the relevancy of results to a searcher's query.
If you are new to link building, we highly recommend starting out with our Beginner’s Guide to SEO with Growing Popularity and Links.
While link building can be hugely beneficial for SEO, it's important to stay up-to-date on the latest practices. Below you'll find the most recent posts from the Moz Blog. In addition, we've selected a few quality resources that deserve particular attention.
The Beginner's Guide to Link Building : Everything you need to get started with link building.
The Professional’s Guide to SEO : Professional’s guide to link building and link earning tactics written by SEO expert Paddy Moogan.
Link Building Tactics : There are lots of ways to get links. This guide shows you tactics applicable to almost all websites.
The Rules of Link Building : You need links, but building bad ones can mean trouble. You need to know the rules!
Link Building: The One Hour Guide to SEO : Learn the basics of link building for absolute beginners, all in 10 minutes!
Most Recent Articles on Link Building
Is Your Linkbuilding Working? How to Easily Check Using Webmaster Tools and a Pivot Chart
Is all that time spent doing linkbuilding helping you acquire links faster than you would acquire them without linkbuilding? This guide will help you determine if the rate with which your site is acquiring links is any different than the rate your site acquires links naturally.
Bin-bound Marketing - How to Stop Your Outreach Getting Trashed!
Right, so you've gotta to build links. Checklist time -- obscure niche (check), client with unrealistically high expectations (check), client with little or no input or assistance (check), competing against spammers and article spinners who are winning the SERPs (check), and armed only coffee and an Excel spreadsheet (check). Let's build links.
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Generate Great Ideas by Connecting with Customers
The simplest ideas can be the best link building ideas. If you can spend a few hours really thinking like your customers, stop thinking about competitors, and stop being yourself (executive, SEO, etc.), there are a number of ideas out there that can turn into multichannel success stories for you.
Level Up Your SEO Skills With Our Free Training
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Keyword Research Master Guide
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Guide to SEO Competitor Analysis
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The 6 Month Link Building Plan for an Established Website
There are an abundance of link opportunities (and challenges) that are pretty unique to an established website. Read on to see a six-month link building plan for an established website!
PHP Errors as a Means of Getting Links
I was reading the article about “Broken Link Building” the other day when I realized that there might be a possible extension to the idea of helping webmasters with keeping theirs sites together. Since there is a lot of stuff that can go wrong with a website, I started probing possibilities. Here is what I came up with.
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Why Webmasters Aren't Replying to Your Outreach
Since launching my personal blog I have been bombarded with guest post requests, with very few of them being worthy of reading, nevermind responding to. Thus, it was literally one in 267 emails that inspired this article about what makes an email that webmasters and bloggers will respond to.
Why Link Building Strategies Fail
Not all link building strategies are created equal. Learn from my mistakes and avoid these common reasons link building strategies fail.
Using Timelines to Create Great Content and Build Links
We all love a good timeline. Remember fond memories as a child looking at the history of the dinosaurs? How about something closer to home such as a family tree? In very recent times you may have also come across the new timeline functionality within Facebook. Timelines are certainly a great way of visualizing key points within a period of history.
10 Ideas for Link Bait and 5 Ways of Getting the Word Out!
I’m going to share some of the ideas we’ve come up with in our Tecmark link bait brainstorming sessions (based on many of the common link bait concepts discussed) and go through some of the outreach methods that are working well for us. These are intended as ideas for an approach. The medium through which you present them is entirely up to you!
Building Relevant, High-Quality Links with Top 10 Videos (it's easier than you think...)
Today I’m going to share with you a fairly simple tactic you can use to build some high-quality and relevant links to your site through the creation of Top 10 video lists.
The Complete Guide to Link Building with Local Events
Whether you’re a small local business or an international company, hosting local events is a great way to build your brand, both offline and online.
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Getting the Maximum Number of Links From Your Infographic
An in-depth guide to making the most out of your infographic, framed from the point of view of gaining the highest level of distribution (and therefore links) as possible.
Identifying Link Penalties in 2012
It was the best of times, it was the worst of times. For SEOs and webmasters in June 2012, that sentiment is true. Some websites have reached record highs in SERPs since the sites which have been beating them for so long have been penalized. Other websites have received what is clearly the most painful, costly and time consuming penalty Google has ever dished out. The current Google penalty for manipulative links is so bad one of the seriously suggested solutions is to abandon the affected site and start a new one!?!?