I was reading from John Suler's "The Psychology of Cyberspace" last night and came to the conclusion that the web's communication style has actually evolved much more rapidly than I would have ever imagined. John notes several big tendencies of online interaction: Disassociative Anonymity - no one kn...
The saga of redirecting all requests to http://www.seomoz.org/index.php to point to http://www.seomoz.org/ has finally come to an end. We now practice what we preach. For those who are not familiar, it's important to have all duplicate content point to a single, "canonical" edition of the content. Requests to index.php and requests to www.seomoz.org/ have the same content even though they have ...
Via SEW (via Phil Bradley) - it's egoSurf, where you can use their numerical algorithm...
I spoke to a potential client today about some desired rankings. The client was interested in ranking well for some moderate and a few heavily competitive phrases in a generally tough industry. Their end goal, however, was not to rank in order to convert visitors into sales or even leads, but rather, simply to impress and show off. Their products and services (and website) were not such that th...
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After being dissapointed in the past with where 9Rules was pointing me, I came across a truly worthwhile blog today - Creating Passionate Users...
The media's got a name for the "biggest online shopping day of the year", the Monday following "Black Friday" and Thanksgiving in the US. Our two (holiday benefitting) e-commerce sites actually saw higher sales yesterday and today, but I guess we're outside the mainstream. A good article on the subject comes from the IHT - ...
BlogExplosion is a site that offers services, advice and software designed to increase blog traffic. I signed up tonight and have been checking out various services. There's a ...
I just spent an hour or so at the new keyword tool for adwords. It gives you a nice list of variants for any search term that you type in. Different from the Overture Keyword Suggestion Tool and similar to the Wordtracker related terms list. To find this tool, log into you...
Let's say I was training a new employee on AdSense and Overture SEM campaigns, and I'd like to have some good online resources to point them to. What would you recommend? Yes, I know it's not technically a post, but it's a chance to use your hand coding HTML skills in the comment boxes ;)...
If you haven't seen the TV ads for Ebay's new "it" campaign, they're worth a look. Ebay's playing with a new market here and their attempt to juxtapose post-modern (or post-post-modern) styling and panache with a humorous twist on all things Steve ...
Rather than ask samples of the population to watch ads and write their responses down, neuromarketing uses MRI scans to identify what types of brain activity correspond to different ad messages and p...
This 22 year-old econ major from my alma mater has been using the local indigent population to score one of the most creative link building ideas I've seen in years. And, to top it off, I can actually see the guys holding his poker signs from my office window. Definitely worth a look and a read....
I've seen a lot of great comments here at seomoz.org since Rand turned on the comment buttons. I'd like to challenge all of the members to do a little brain storming on cross marketing. How can you make money selling "Product A" on a website that is all about "Topic B"? I'll give an example below and I ask you to comment with another idea on how this might work. It might open up some creative thin...
I got a call yesterday from Michael McDerment over at 2ndSite. He's hoping that SEOs will start using their software to manage clients & projects, conduct invoicing and keep track of their work. It's not a bad product, actually, probably wor...