It's virtually impossible to do modern search engine optimization without SEO tools. From keyword research to link building, tools not only make things more efficient, they can uncover data you can't uncover any other way.
For every task, there is often a suite of different tools to choose from. Here at Moz, we offer an all-in-one SEO software solution, but we also enjoy a number of one-off tools for specialized tasks.
Look to the SEO tools listed here for our top recommendations, and check out the latest blog posts below.
The 55 Best Free SEO Tools : When doing professional SEO, paying for premium tools is typically worth it. For some tasks though, a free tool often gets the job done. Here are our favorites.
Free Local SEO Tools That Belong in Your Kit : This post is a goldmine of local SEO tools, and all of them are 100% free.
The Mobile SEO Stack : Tools to Develop a Mobile-First SEO Process: Mobile SEO expert Aleyda Solis shares her own SEO tool stack for performing world-class mobile SEO.
Technical SEO : The Beginner's Guide to SEO: Before you start using SEO tools, it helps to know what problems you are trying to solve. This guide will help.
SEO Tools by Moz : Check out our own tools which include Keyword Explorer, Link Explorer, the MozBar, and more.
At SEOmoz, we have always striven to be at the forefront of understanding digital search. As web search has become an increasingly solved problem, some of our researchers have begun to switch their focus from Google to Facebook. Facebook is unique in that it is able to data mine social patterns between real life friends. This is increasingly critical data because as our lives become more busy, ...
First, let me make a quick introduction. Normally, I spend my time focused on new products at SEOmoz, working with a great team of people that design and build our new tools and features. Today I am excited to use my first blog post to announce our new SEO toolbar, and tell you about some of the powerful features we have added.
Today I am proud to announce the launch of the second version of Open Site Explorer. Since SEOmoz has officially moved out of consulting, we are now able to put our full resources into building fantastic SEO so...
After Nick announced the free Linkscape API I decided to write a SEO extension for chrome… I wanted to focus on all aspects of SEO and not just linking (like some other extensions) as well as a fast clean UI … I organized data from the page and external signals into 5 categories, Externa...
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Determined to move away from the desk and spend more time out in the world, I (like so many others) have become dependent on my iPhone for keeping connected to my business. “Productivity” is my favorite app category at the itunes store, and once I got checked out on all the project management and organization tools, I began investigating the tools more specific to the industry. Whil...
Amongst the plugins I add to any new install of Firefox is the Web Developer Toolbar by Chris Pederick. Obviously, this add-on is chock-full of features that are useful for web developers, but it really does make diagnosing various SEO issues much easier. This list gives the top seven tasks that I find easier, when I have the toolbar installed.
It's been awhile since I've contributed to YOUmoz and I thought it was high time I started giving back to a fantastic community that's given so much to me. I guess the comments will tell if I get a warm re-welcome or a swift kick out the door. This post was inspired by one of the most common issues I deal with on a weekly basis. Clients and prospects alike truly b...
There are literally a bazillion SEO tools on the internet (literally!), this post discusses just one such tool; Xenu's Link Sleuth. Many people in the SEO industry are already aware of this tool but many people I've spoken to only treat the tool as a broken link finder. It's so much more than that. This post is aimed at those who haven't heard of it before and those who do use it re...
This post should help anyone who has to answer questions like "but what does 'mozRank 5' mean?" It carries SEO benchmark data with metrics for around half a dozen sites from ten different niches, followed by social media benchmarks to give an idea of the impact and influence of votes and people on three social media sites.
I know blog authors loves to write a long and persuasive introduction before they get to the point. Well, we all need to show that we know what we're talking about before we bring some good value. I'm doing the same thing most of the time, but not this time. So let's get to the point, and quickly.Everybody knows what long tail stands for in SEO terms (just google it...). Ever...
Just before the , over the weekend, we updated the Linkscape index. This is great timing because we're also unveiling (to PRO members only, sorry free members) the prototype for a new tool! We're calling it competitive link finder. But Tom Schmitz was good enough to ...
Well, it's this SEO's dream anyway. You see, my biggest frustration in life is lack of time. It limits the potential of any given hour or day. I sometimes think to myself - sure, I could be running an SEO analysis on this site... OR I could be sitting next to my wife on the couch, eating chocolate and watching Venture Broth...
Whitespark's YOUmoz post "Using mod_rewrite to Convert Dynamic URLs to SEO Friendly URLs" was great for those that use Apache on Unix or Linux, but those of us using .NET and IIS still need to think about how we apply decent SEO principles to our...
Last night we rolled out our latest Linkscape index update (we call it "index13" internally). From a data perspective we've got a few things wrapped in here that might interest you guys: 53 billion urls (our biggest index to date) 500 billion links Everything crawled within th...