The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.
I have enjoyed reading a long succession of tips on this site. Here's another tip that should be obvious, but often isn't.The revelation came towards the end of a web project for a medium-sized business. Needing to contact several regular company employees who were temporarily visiting other business locations, but no-one present had mobile telephone numbers for any of them to ha...
I thought we'd try something a bit off-topic and fun today - Hunch's reader census widget. Go ahead and answer as many questions as you've got time for and we'll publish the results to learn more about the community we're all in: ...
It's that time of year again; the one where we look back on everything we ate during the last two weeks and promise not to do it again in the new year. It's also the time that many of us set new and ambitious goals for our businesses and clients. Unfortunately, while goals are important and ambition can be admirable, we often make the same mistake with our professional resolutions that we do with ...
Lately I've been surprised to hear concerns from a number of SEOs that using the canonical URL tag on the canonical version of the page can somehow cause problems. When I've talked to folks about it, there seems to be confusion that only duplicates should use the rel="canonical" specification and the original must remain rel="canonical"-free. This isn't the case. Let...
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What a year! From traveling to software development, saying goodbye to old friends and growing the team with new ones, we've had a tremendously exciting 12 months at SEOmoz. To celebrate, next week, on Wednesday, January 6th 2010, we'll be hosting an informal meetup at the Elysian Brewery on Capitol Hill in Seattle, WA. Everyone from...
Historically, I've been fairly narrow in what I read in the blogosphere and tech arena (almost all SEO-centric stuff). You can see my Firefox sidebar list here, which hasn't changed much since 2008 with the exception of the blogs and news sections. But, over the past 6 months, I've been b...
As SEOmoz has matured as a company, our SEO team has shifted away from treating SEO purely as an art and more toward treating it as a science. There is certainly the necessity for both perspectives but I beleive we are now much more centered. As a result of this shift, we have been running more tests and analyzing more data. Before I get into the topic of our latest test resul...
Welcome back to our second installment of this very special WhiteBEARD Friday! Last week Rand Fishclause discussed how the new school way to get links is to give back to webmasters. That's right, you've gotta give a little to get a little. This week, in the spirit of Searchmas©, we're giving you 12 examples of sites that exemplify this new model. From ...
Determined to move away from the desk and spend more time out in the world, I (like so many others) have become dependent on my iPhone for keeping connected to my business. “Productivity” is my favorite app category at the itunes store, and once I got checked out on all the project management and organization tools, I began investigating the tools more specific to the industry. Whil...
For an aggressive, clever, and highly-caffeinated SEO, the small business landscape in almost any city is a treasure trove of opportunities. Unfortunately, getting your hands on that treasure can be a bit of an adventure. Those SEOs with a lust for high adventure and a cooler full of Red Bull, please read on. As defined by most, a small business is characterized by having 100 employ...
Earlier this month, Google launched personalized results by default for all users. SEOs should have already read Danny Sullivan's analysis of the shift (which is quite excellent) and I also suggest checking out ...
NOTE - The original version of this post was written November 17, 2009. I initially wrote it to submit to YOUmoz, but since there were many posts submitted before mine, I learned it would take at least 3 weeks before my post was published. And since Google recently announced they were launc...
Amongst the plugins I add to any new install of Firefox is the Web Developer Toolbar by Chris Pederick. Obviously, this add-on is chock-full of features that are useful for web developers, but it really does make diagnosing various SEO issues much easier. This list gives the top seven tasks that I find easier, when I have the toolbar installed.
Ho-ho-ho! Merry Winter to you! In a very special Whiteboard Friday we'll look at the new model for attracting lots of inbound links: giving back to webmasters. Nowadays it's not always enough just to have great content. You've got to give the linkerati value--something that will incentivize them to link to your site. Rand Fishclause discusses how this new model works and then, next wee...