The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.
The basics of SEO problem identification can be done in about 15 minutes. When completing this audit I recommend you take notes based on the action items listed in each section. This will help you later when you do a deeper dive of the website.
This article is mainly going to focus on the UK, so apologies to those of you who don't deal with UK telephone numbers on the sites you maintain. The US is, however, used for comparison.In the url=http://www.seomoz.org/ugc/do-all-your-business-telephone-numbers-work-as-published [ previous article ] I mentioned making sure all the numbers published online for your business are correc...
The holidays are long over, 2010 is well underway, we've launched a new product, made a big announcement... and it's barely February! While our amazing development and product teams are busily building new tools as I type (and I'm not even kidding, those guys work a lot), some of us are hitting the road. For the next couple months, the SEOmoz team will be galavanting across the globe attendi...
Links. We often talk about why we want them and how to get them, but today I'd like to go back to basics and look at the constituent parts of the HTML code behind them. This is definitely a post for the new SEO, or web-developer looking to expand their experience, but even experienced search marketers may want to comment the nuances of some parts of the humble anchor tag's attributes.
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A SHORT INTRODUCTION... We all know that the search engine robots more frequently visit popular pages, i.e. those that have the largest number of incoming links, both internal and external ones. The architecture of a website is usually correlated with the popularity of these pages expressed by number of backlinks:Home page has the most backlinks,1st ...
I ran across this survey data eMarketer released last week and my heart sank: This first chart looks innocent enough. It's when you look at the next one (from the s...
It's a well-known fact in the SEO world that Google shows enormous favoritism in its rankings to domain names that contain one or more of the keywords being searched for. If your domain name is a close match to the search keywords all glued together, it's as easy as fishing with dynamite to get on page 1 of the SERPs for that search phrase.&...
This week we're pleased to welcome Marshall Simmonds, CEO of Define Search Strategies and Chief Strategist for the New York Times, to Whiteboard Studios. Whether or not to use topic pages--and how to use them effectively--is a topic of some debate in the SEO world. Well, who better to ask about it t...
The launch of Open Site Explorer last week opens up a lot of link data, filters, and anchor text to a much wider audience than we've ever had before. In that same vein, today we're announcing our new and improved SEOmoz Free API. Any registered (it's free) SEOmoz member ...
A reaction to recent accusations in the SEO industry that awards, etc. are only going to people's friends, and how this topic has implications for all of our social interactions.
Last week we unveiled our newest toy, Open Site Explorer, to the world and the response was phenomenal. Now we want to take some time and really show everyone just what this powerful link analysis tool is capable of and answer your questions, so we're hosting not one, but two FREE Webinars this week! ...
How many pages has Google indexed? This question and the problems surrounding it run rampant through the SEO world. It usually arises when someone starts doing searches like this: ...
Google employees Matt Cutts and Steve Baker recently released related posts on how computers understand human language and what that means for webmasters. These posts cemented what a lot of SEOs, webm...
Q&A sites are a great way to get your message across and to build your brand and reputation.How many people use Q&A sites? In a recent Business.com study, 49% of companies that use social media said they ask questions on Q&A sites. Only 29% said they use...