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The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.

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Should Search Engines Make Exceptions?
Carl Ebanks

Should Search Engines Make Exceptions?

I ask this question as both an SEO and a web user. I am very much into my Formula 1 at the moment, even to the point that I get up at 'stupid o'clock' to watch the qualifying and the race - because I live in the UK, the first batch of races are taking place early in the morning. Not great after a Saturday night out getting up at 7.00am, but I am digressing.

Whiteboard Friday - Off-Site "Over-Optimization"
Scott Willoughby

Whiteboard Friday - Off-Site "Over-Optimization"

Last week we discussed how you can actually hurt yourself by over-using or abusing common SEO tactics on your sites. This week we'll talk about how going overboard with your linking strategy can cause problems too. We're not looking at spam here, we're looking at things like unnatural link profiles or anchor text d...

10 Tips for Getting (or Keeping) Your Next Search Marketing Job
Rand Fishkin

10 Tips for Getting (or Keeping) Your Next Search Marketing Job

As the economic climate worldwide has shown uncharacteristic elements of strife and turmoil, I've been getting more and more questions asked about finding and keeping a job in the Internet marketing space. As a CEO, and someone who employs quite a few folks, I think I can give some fairly detailed, albeit personal, advice on this topic. So - if you want to keep the job you've got, or ea...

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Buying Expired Domains: What's the Best Strategy?
Rebecca Kelley

Buying Expired Domains: What's the Best Strategy?

Lately I've noticed a lot of questions in Q&A centering on purchasing expired domains. A lot of our members have expressed interest in buying old domains for a variety of prices (some are cheap, some are going for upwards of $50k) and want some advice on what to do with the domains once they've been purchased. I'm no domainer, nor am I an expert in such a business tactic, but I generally recommend one of three different options for an expired domain (and would love to hear more if you've got any).

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SEO Since 1999
James Svoboda

SEO Since 1999

Monday, April 20th, 2009: Today I celebrate the completion of my first decade in search. I have been waiting for this day with some trepidation for the past 6 months or so. I am not really sure why or even what this anniversary really means. Does it mean that I am some sort of expert? Well, anything is possible. Or does it mean that I have wasted the past decade with little to show in an industry that my friends and family can hardly even understand? Hmm, I hope not. In truth, it means I not only have a job that I like, but a career that I love.

Page Title Pandemonium with Amazon
T

Page Title Pandemonium with Amazon

Well, SEOmoz, I am going to come out of the shadows today. I have been lurking and learning without contributing for quite some time. While far from an expert, I know only enough to be dangerous. An issue arose when analyzing my companies feed to Google Shopping. We were sending two automotive related feeds to them, a part type feed and a year make model feed. Over the weekend Google decided it only wanted one feed and deactivated everyone’s account who was sending multiple feed types. Myself and my closest competitors lost our status until Wednesday, when our new feed was processed and posted.