The Moz Blog

The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.

Join Us!
IIS SEO Issues
V

IIS SEO Issues

Technical SEO

This entry was inspired by a YOUmoz post by Jeremy Chatfield called IIS Case Folding, Robots and Results. I believe Jeremy's post only scratched the surface of SEO issues isolated to IIS, so I thought I would cover some of the other issues worth considering. I have been working with IIS and MCMS now for over 6 months, and although only a third of my job is dedicated to SEO, I have taken the time to isolate all the SEO issues that plague our site. The following IIS issues do not just impact your SEO, they also impact your analytics and your ability to ensure the information you are passing onto your managers is accurate.

Belated Thursday Roundup for the Week of 4/12/09
Rebecca Kelley

Belated Thursday Roundup for the Week of 4/12/09

SEO Events

Stories, news, and other notable items from the past week: Stephen Tallamy did an interview with the SEO team at Distilled. I love the Mod Squad-esque snapshots of each employee. They're so posh. Joost de Valk wrote up a new guide to Magento SEO. Since the platform keeps evolving, he'll keep it nice and up-to-date for all you nerds. Maybe I need to implement this strategy in order to shave my swim time down a bit...

Whiteboard Friday - On-Site Over Optimization
Scott Willoughby

Whiteboard Friday - On-Site Over Optimization

Yes, there can be too much of a good thing, and that includes SEO. There are a lot of mistakes you can make when trying to optimize your site for your target terms, and keyword stuffing is just the beginning. In this video we'll look at common traps people fall into that can make your site unpleasant for users and unpalatable for search engines. ...

SEO - 10 Things On My Wish/Gripe List
P

SEO - 10 Things On My Wish/Gripe List

SEO Events

This is my wish list from Google and the other search engines. Rankings should be based more on the content of the site and less on technical aspects (tags, domains, links). The theory is that, as SEO teams, we could devote more time to content, the good stuff that actually benefits the user.

Level Up Your SEO Skills With Our Free Training

Moz Academy Training

Complete courses to master SEO basics

Start Learning

Keyword Research Master Guide

Learn Keyword Research like the pros

Read the guide

Guide to SEO Competitor Analysis

Win rankings and traffic from your competition

Read the guide
Uncovering Issues Via Site Reviews
Matt Lambert

Uncovering Issues Via Site Reviews

Technical SEO

I've just read the technical issues blogpost about CDN's and redirects from Mr Critchlow. Interesting stuff, but beyond anything I see from day to day. However, when he mentions redirects and how getting things put in scope is difficult, I HAVE come across those issues, even in my early days.

Abstract Link Building Ideas: Desktop Customization Sites
E

Abstract Link Building Ideas: Desktop Customization Sites

Link Building

It seems every web developer's biggest concern, excluding keyword density/research, is finding new and innovative ways to create quality inbound links back to your website. While there is no easy-button to begin generating inbound links, there are certainly many abstract approaches and techniques a developer can utilize to make inbound link generation a bit less tedious.

Are You Leaking Juice?
R

Are You Leaking Juice?

On-page SEO

Placing the NoFollow link attribute on your website is a very important SEO factor for on-page optimization. Getting backlink juice to websites isn't that easy for everyone, so we need to make sure the juice flow is flowing properly.

Never miss a beat. Get Moz Blog
email updates daily in your inbox

Subscribe to Email Updates
Die Digg-Bar Die, Die! (or Should You Kill the Digg Bar on Your Website)
pbhj
By:

Die Digg-Bar Die, Die! (or Should You Kill the Digg Bar on Your Website)

Social Media

You'll have noticed that Digg has recently added the Digg-bar as a central feature, if not the main feature of their social media website. TechCrunch's discussion has a good range of comments from all sides. Having read a few such discussions, used Digg and developed a frames jail-break plugin to release my pages from Digg's grip, I thought my first YOUmoz post was due with my reflections on the use and abuse, hits and misses of the Digg-bar.

Fear and Forgiveness
Rand Fishkin

Fear and Forgiveness

Moz News

A bit of a personal development post tonight, and a short one. I recently read an introduction to a blog post from Todd Mintz that caught me off guard: I was checking into my hotel at SES San Jose last year when I noticed in the lobby a prominen...

Social Media and Ethics for Small Businesses
A

Social Media and Ethics for Small Businesses

Social Media

I would like to see some more discussion about Social Media Rules and Ethics. I work for a small company which is open to social media, but we don't entirely get it. We attempted a social media campaign last year, but after a few months of work it slowly fizzled into just me posting a few pictures on Flickr every week. One of the major problems has been knowing when and where we could actually promote our products. We thought we were playing by the rules, but a few sites/people called us out as marketers.

There's Way More Than 2 Ways to Make Money with SEO
Rand Fishkin

There's Way More Than 2 Ways to Make Money with SEO

Advanced SEO

Seth Godin is someone I greatly admire, so it was a bit troubling to see him take on the broad subject of How to Make Money with SEO in such a surface-level fashion. However, after a few emails, I feel pretty good that his intentions were solid, and that he's just presenting a viewpoint that many others have on the subject in an easy-to-parse fashion. While that's not necessarily bad, I'm notoriously against surface-level analysis of our beloved profession, so I figured I'd try to expand on Seth's assessment and give the subject a bit more thorough (though hopefully not less usable) treatment.