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(WARNING: This post is a little personal, a little off-topic and doesn't offer any SEO advice. If that's not up your alley, feel free to skip it. Thanks!) The flight monitor status shows us hovering dead center on the icy, arrow-shaped island. Mystery Guest is next to me, watching a thriller from British Airways' extensive in-flight collection. And, since I've got a history of writing p...
I’m lucky, sort of. I write four blog posts a week for web design companies and a hosting company. No complaints, here. However, because I’ve been undertaking these assignments for 18 months, that works out to over 200 articles on SEO/SEM topics. At that rate, you have to slice the baloney pretty thin. So, a...
It appears that Google is using content from the meta description to populate the primary link for certain queries even if there is a <title> tag in place. Example:Site: http://www.nottawasagaresort.com/ Title: Nottawasaga ResortMeta Description: Nottawasaga Inn Convention Centre & Golf ResortDMOZ Description: A 575 acre resort offeri...
This week, Rand (semi-reluctantly) takes a look at everybody's favorite new time-waster application: Twitter. He outlines a few points that may help late adopters get over the hump and realize that, while it may seem a little silly, Twitter can actually have considerable social and marketing value to those of us in the search world. Plus...
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I've found very little written on this subject, so I thought I'd take the time to write what I have learned and hopefully raise some questions which can be addressed by people with more SEO experience than myself. I run a very photo heavy travel blog. I have a photo which I post every day in addition to ph...
SEOmoz is very happy to announce that we've recently teamed up with our first ever Global Associate, Distilled. Many of you will know and recognize Will, Duncan and Tom from their participation on t...
Ladies and Gents, this weeks' featured tool is a cool little number ...
You would think that if someone didn’t know what they were searching for, they would stop looking. Yet everyday, I talk to people who aimlessly spend their time and energy looking for some far away holy grail. As a SEO my quest for success is a little better defined. I want to work on websites that drive immense traffic, be at the top of competitive SERPs and most of all, I wa...
How does linkbait work, from 10,000 feet up? If you look at the big picture, linkbait works because of distribution. And email marketing can be just as great - if not greater - a vehicle for promoting linkbait than social media, because the distribution possibilities are superior, to say nothing of segmentation. (This post was inspired by Rebecca's non-search ...
Last spring, when the owners of the small book store where I worked asked me to see whether I couldn’t get the store web site to do something to earn its keep, I had never heard or seen the expression “SEO.” In the intervening year, I took an unindexed web site to number two on Google, increased links from nothing to nearly 9,000 without either paid or reciprocal links,...
If you take any interest in Sphinn and the debates which rage therein, you properly noticed last week's uproar over linkbait specialist Lyndon Antcliff's fake story that ended up being mentioned on Fox News. We've dabbled in a fair few linkbait projects over the years and since the Sphinn discussion was still alive just two days ago, I don't think it's t...
Why would Yahoo! be using UA detection (User Agent) to hide links from Google?This is a question I'd love to hear an answer to after stumbling across Yahoo's homepage with my user agent set to Googlebot. Here are the screen shots...1) Yahoo homepage with UA set to default in Firefox:...
When engaging in a link exchange campaign it is important to choose your prospective “friendly sites” wisely. The sites should be reputable, should have a related subject matter or be in a similar industry. Ideally, they should also have a high PageRank so a link from them means a nice glass of link juice for you.The process of finding the candidate sites by Googling for targ...
I was reading up on Wired.com, as I do everyday, and I came across what seemed like a fun project called The Big Word Project. What is The Big Word Project?"The Big Word Project is redefining words. Search for your word and link it to your website. Your website is then the new definition. Simple." "...