Search Partnerships & Manual Manipulation of the SERPs
Manual manipulation of the search engine results was first publicized by Yahoo!'s use of the H=0/1/2/3 phenomenon. This surprising discovery alerted SEOs to the fact that for very popular k...
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Scientific American Covers the World of Search
An excellent, in-depth article from the Scientific American was published earlier this week. The article goes deep inside the search industry and discusses many of the cutting edge technologies and ideas that are propelling the growth and innovatio...
Chart of Google's -asdf Phenomenon
SEOmoz has put together a small chart analyzing the top 20 results for two searches at Google, one a normal 2-word phrase, and the other with much discussed -asdf filter (done by appending 15 -asdf onto the back of the query). The two unique results sets have been a...
Yahoo! a Better Buy
An article in Forbes - Yahoo!'s Growth Prospects 'Superior' To Google's - notes that Merrill Lynch has upgraded earnings estimates for Yahoo! w...
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Using RSS Readers to get the Latest SEO News
The use of RSS has greatly expanded over the last 18 months, with every blogger on the web expounding on the virtues of subscribing to feeds. This process may seem daunting to the SEO & web reading neophyte, but luckily, this system is actually quite easy to ...
How to Remove the Google Filter when Searching
Early last week, Google removed its 10 words per query limit, and increased this number to 32. Some suspect this was to combat MSN Beta's ability to search up to 32 words per query. Whatever the reason, the new systema appears to have re-openend an old chink in Google...
Sitemaps and Spidering
The great advantage of a sitemap (for SEO purposes) comes from its ability to reduce the number of links that must be followed in order to reach all pages on a site. Sitemaps have a unique ability to garner the attention of search engine spiders and crawlers - making for much faster i...
Folksonomies
An impressive new idea from the world of librarians, cataloguers and other reference technicians called Folksonomies has taken root in the world of web search. This new technology exploits users' time to classify and meta-label the web through browsing. The promise of this new categorization syte...
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Site Flavored Theme Detection from Google
In September of 2003, Google acquired Kaltix Corp. While this was well reported in the blogosphere and the SEO industry, it's fascincating to see the direct correlation between this acquisi...
Serious Sandbox Theories
An impressive thread, started by yours truly at SEOChat - Sandbox just a Google-Only Algorithm Piece? has initiated some of the best high-level discussion on Google's unique filter in recent times. A great variety of SEO theorists...
Google's Results Different for Everyone
The creation and promulgation of the SEO tools here has led to many people noting that the results returned by the tools are often different from the results they see. This problem can be pinpointed to the datacenter at Google that is being used to get the results....
A Google Rep's Comments on PageRank in the Toolbar
The following is a quote of a Google representative writing to JohnGalt of search engine watch forums: "The PageRank that is displayed in the Google Toolbar is for entertainment purposes only. Due to repeated attempts by hackers to...
Mi Islita - Truly Advanced SEO
Dr. Garcia, well known by his nickname - Orion - at SearchEngineWatch forums has an exceptional resource that all SEOs looking to delve seriously into the industry should read thoroughly. The site, Mi Islita, a Puerto Rican based SEO company, ...
Age of Websites
An excellent thread at SEOChat is helping to uncover an uncomfortable phenomenon at Google - sites that rank well are very, very old. While this has been speculated about for many months, these are the first publications of any scale to be released.Read the thread - ...