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What if the Ron Paul Fans Became SEO Savvy?
Rand Fishkin

What if the Ron Paul Fans Became SEO Savvy?

It's late, and I should be wrapping up Q+A (or at least blogging on my promised topic of the Beginner's Guide) and getting some shut eye, but I simply couldn't resist sharing some thoughts about the web-based fervor for Republican Presidential candidate Ron Paul. For those who don't know, Paul's supporters are possibly the most organized and galvanized web community in the modern political spec...

Whiteboard Friday - "Every Blog Has Its Way"
Scott Willoughby

Whiteboard Friday - "Every Blog Has Its Way"

Hey Gang, It's been a crazy week here at the Mozplex, what with interviewing for a few new positions, all kinds of work to do and, well, let's just say a little lingering controversy from last week. So it's definitely time to lighten things up with another installment of Whiteboard Friday. This week, Rand discusses differ...

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Pay Per Click - What Do You Want to Know?
M

Pay Per Click - What Do You Want to Know?

Before bashing out a post on running a profitable Pay Per Click campaign, I wanted to ask you "What do you want to know?"I have been running through topics in my head for my first YOUMoz post for quite some time. Each one was interesting, exciting and innovative, but would you find it valuable enough to spend 5 minutes to read and more importantly would you put...

200,000 Affiliate Websites Lose Rankings Overnight
Lily Grozeva

200,000 Affiliate Websites Lose Rankings Overnight

I am unsure if this is the right place for this post, however this is the place I have spent many hours for the last year or so, and I am so concerned right now that I cannot think of a better place. So here is the story. I have been participating in the Zlio affiliating program since Apr 2007, and until recently, especially in terms of SEO, it was a dream. With a week, my old website of 300 pages was ranking ahead of Ebay, Nextag, Shopping.com etc for many competitive keywords. I was very happy with the results and they were in place for over six months. Although I spent many hours working on my shops and acquired some quality link exchanges, I noticed that other Zlio affiliates were also performing extremely well.

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Is Link Juice in Limited Supply?
S

Is Link Juice in Limited Supply?

I read the interview with Matt Cutts today and it talks about the different uses of noindex, nofollow, and robots.txt. He states (1) whether they stop the passing of “link juice” (PageRank) (2) whether or not the page it still crawled and (3) whether or not it keeps the page out of Google&...

A Comprehensive Guide to Hidden Text & Search Engines
Eric Enge

A Comprehensive Guide to Hidden Text & Search Engines

Hidden Text is one of the challenges faced by webmasters and search engines. Spammers continue to use hidden text to stuff keywords into their pages for purposes of artificially boosting their rankings. Search engines seek to figure out when spammers are doing this, and then then take appropriate action.For the average every day webmaster, one challenge is that there are many ways to c...