The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.
Search Engine Strategies China was held in the beautiful resort town of Xiamen on May 24 - 25. KEYNOTEYvonne Chang, China Yahoo and Alibaba Vice President, was interviewed by Chris Sherman and Inway Ni for the Keynote address. Mr. Ni asked Ms. Chang to search for her name on Yahoo and she noted his blog was ranked...
Tonight I'm back from Hong Kong and China, sitting at my computer in lovely, cool, wonderfully-clean-tap-water-spouting Seattle. There's a lot to come on Chinese search marketing from myself, Si and David Temple (who generously offered coverage of the conference for the blog), but, in the meantime, I know we need to get back to basics here at SEOmoz...
As promised, I'm putting up my presentations from SES Xiamen 2007. There's so much to share about China that it's nearly impossible to put it into a blog post and thus, when I return home, I'll be writing a full article on SEOmoz about my experiences, the Chinese search market and what I ate (abalone, shark fin soup, camel, turtle, duck tongue, scorpions, starfish, jellyfish and many more)....
Patrick Sexton (aka feedthebot) over at SEOish contacted a few big names in the search marketing industry and asked: "What would you do if you only had 100 dollars to market your website?" This excellent read includes responses from Aaron Wall, Andy Beal, Andy Hagans, Kid Disco, Lee Odden, Tod...
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That Joe Whyte sure has been busy lately. With the amount of time he spends on IM pestering me and Jane, I'm astounded he had the time to get a new site up and running and post this entry about how to get links from .edu sites. Basically, h...
This week SEOmoz's very own CTO and Digg Guru, Matt Inman, discusses some up-to-date strategies and tricks for building successful, Digg-targeted content.
In the search to find the best ways to promote or drive traffic to your site, Google Image Search is often overlooked. While ranking for terms in Google Image Search is unlikely to ever bring you massive amounts of traffic a la Digg or StumbleUpon, the steps to optimize your images for Google Image Search are extremely simple, and the traf...
STEP 1. - CATCH THEIR ATTENTION! Everyone wants something for free - tailor your copy to appeal to your customers immediate need, or if not immediate, then related - free e-book, free research, free trial, free somethingSTEP 2. - Write your copy...
Plaxo, a "smart address book" service provider, recently published their second Connected Index, which is a list of which job titles have the most connections based on the average number of contacts in their address book. 15 million Plaxo members' address books were used for the study. Unsurprisingly, talent agents were reported to be the most connecte...
Jon Payne (if I were talking to his friend and wanted to invite them both to a party, I'd so say "You better bring the Payne!") emailed Rand, urging him to write a blog post about SEO groups. Since Rand's indisposed in China, poor Jon had to resort to downgrading and asking me if I would blog about it. My motto should be "Rebecca Kelley: When R...
Two days ago Agerhart.com posted their discovery that Yahoo! was cloaking their Autos page. As one of our resident programmers, Jeff, put it, Yahoo! was practicing in standard, run of the mill cloaking, where they look at the IP/user-agent and serve a different p...
...at least, not according to a study published by eMarketer. The article, titled "Search Marketers Seed Social Networks," cites a survey conducted by iProspect and JupiterResearch. http://www.emarketer.com/Article.aspx?id=1004937...
Rand's post on low referral traffic from Digg inspired me to write about a little-known potential traffic goldmine—Digg comments. I noticed some time ago that first post comments on front page stories can drive some remarkable traffic. Here are two recent examples. Last week...
DMeurope has a very interesting article describing how Google might look like in the near future. Google calls its vision - Universal Search. And no, it doesn't mean they are going to index all those weird martian porn sites. Frankly, that would be impossible, even for Google.The US in bi...