The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.
Last Thursday, Bryan Eisenberg, one of the smartest people in the world of conversions & analytics, wrote a post called - The Web's Old Wives Tale: People Don't Read Online. An excerpt: Web developers like to say it. Designers love to...
What I'm not: A hot-shot SEO firm owning search engine marketer with a nice smile.I don’t have a blog with 5,000 subscribers.I don't speak at big time SEO conferences like the pubcon and elite retreat.I don't grab lunch with Matt Cutts, or spend the weekend in foreign countries with Danny Sullivan....
Over the past quarter as my own web development skills have taken a significant ramp-up - I know how to use CSS float styles! - I've begun taking an eye to the regard of QA and it's importance within rapid-development commercial environments. Across the board as an industry we are breaking out the latest tools (eg. UGC, social communities, ala Web 2.0!) , harnessing emerging tech...
In August, 2005, SEOmoz launched the first series of ranking factors. We asked a dozen folks in the SEO world to vote on the importance of over 100 unique factors surmised to be part of the search engines' ranking algorithms. Today, we've released a new version that addresses many of the issues that frustrated users of the first...
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Perusing reddit today, as I'm wont to do, I came across a story about a company that essentially gave up on it's business model after falling out of the Google SERPs.
A look at the unique and rare personality combinations that drive the best in the industry. Ok, lets face it…people love to read these kinds of things to get the ego boost that can come out of them. Invariably, any online personality analysis pumps you up by going into great detail your many unique strengths, while glossing over or playing down, or even spinnin...
In addition to Businessweek (April 2007) cover story titled “Is Google Too Powerful?” and with thanks to Bud_Caddell for his Youmoz post titled “Google: Balancing an Elephant on Stilts” :- ...
With our combined experience over the years, we have seen the best and worst of web hosting companies. Here’s a light hearted but rather jaded list of reasons web hosts who are not rockyfied! 1. Calling into customer support and waiting on hold for 40 minutes and the hold music is Ma...
Shoemoney posted about Valueclick and Shady Business Dealings on his blog yesterday. There was one response of interest simply in the points it raised. Is business all about profits? When did ethics and business co-incide? Why worry about ethics? That was the general gist of the comment I&rsqu...
No April's Fools stuff from us this year - the search world is overrun with pranks. I do have have an important question that I'd love to get answers to. I'll start by providing my own. In 2001, the company that would become SEOmoz (at the time just Gillian, Matt & myself) began taking on some e-commerce development projects. Previously, we had designed static websites in Flash &...
This week, as a follow up to this morning's blog post, Rand discusses a great example of Meta Description Tags as the big lure on the SERPS.
We've added a new feature for premium members: SEO Tips and Tricks. It's nothing earth-shatteringly huge, just a simple list of SEO tips, tricks, and bits of industry knowledge that we don't make publicly available. The list will be updated fairly regularly and when a new tip is published you'll notice a New SEO Tip link in the left-hand navig...
I'm a Googler, Are you a Googler?I love Google on most days. In fact, I'm one of those passionate Googlers with a blogger account, a packed Calendar, a stuffed Reader, a couple Coop engines, I use the Docs and Spreadsheets, I send out invites to all my friends describing the wonders of Gmail, I've listed my company in the local business center, I run Analytics o...
Reasons Why SEOs SUCK 1.Some SEOs unnaturally alter digg rankings which cause you to get banned 2.Some SEOs use keyword stuffing to make you rank better but get you banned 3.Some SEOs use cloaking 4.Some SEOs take prepayment and give you no results 5.Some SEOs do spam email marketing 6.Some SEOs guarantee top ten natural ranki...