Whiteboard Friday Vidcast - "The Linkerati Kid"
Well folks, you asked for it, you got it: After last Friday's vidcast about cloaking was such a big hit, "Whiteboard Friday" is going to be a regular feature.
The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.
Well folks, you asked for it, you got it: After last Friday's vidcast about cloaking was such a big hit, "Whiteboard Friday" is going to be a regular feature.
A bold title I admit, and one that could perhaps better be written as the answer to 49.5% of SEO questions, and the answer to the other 49.5% of SEO questions. Before you read on expecting an opus of wisdom, I’m going to qualify the title by saying that it isn’t the answer to 99% of SEO questions, but a guide to answering them yourself. Let’s start with how a q...
I want to preface this discussion with an excerpt from a recent 'Creating Passionate Users' The part of this chart that I really find interesting is the inclusion of the 'User Journey' -- meaning the ma...
While I try and figure out how to upload photos to my YOUMoz blog posts, I thought I'd point out a few areas that I'd like to improve on and see what people have to say. At the same time, I'd like to encourage other people to note down those areas that they'd like to have some help with - the idea being that other people will offer them some (hopefully) good advice. ...
Brandon Hopkins, who runs a blog on search & webmastering, emailed me earlier this week to ask for my opinion on an article of his. Here's what I wrote back: I doubt you've got a shot at Digg-bait; it's too SEO focused and will get buried instantly. I'm not sure I'd even submit it as the ...
On Monday, Brian Provost at ScoreBoard Media Group authored a post called - The First Question You Should Ask Your SEO Consultant. Brian's exceptionally good at expressing himself, so I won't paraphrase: “If you can rank a site in lucrative markets, why wou...
Ok, well since my announcement that I'd post this got two thumbs down, I'm guessing this will be in for a bashing, but hey, tough. This is something I really believe a lot of people here need to know, so I'm going to say it anyway: There Is More To Marketing Online Than SEO And PPC Understand kiddies? Cool, 'cause I'm about to sh...
I would not consider myself a “blind man” or a senior who needs the text size on the webpage to be set at 24 points. Yet, I see that website owners forget that it’s a pain in the a** to read web copy … especially if it’s in small text size. One of th...
Are web 2.0 days numbered?A friend emailed me a recent article by Amanda Gome of Smart Company wherein she states Web 2.0 days are numbered.You need to register on thier site to see the article so here are some snippets to get the gist what she said.Quote“It’s extremely unfashionable but I’m calling it: Web 2.0’s days are numbered.&rdquo...
This week, I've authored several posts on appealing to those folks who provide natural links and those who link due to successful viral marketing campaigns (linkbait): The Secret to Ranking at the Search Engines (on why appealing to link-savvy demographics is imp...
It's been about a month and a half since our new site launch, meaning that we've received nearly 2 months' worth of YOUmoz submissions (160, to be exact, with 94 entries published). A little over half of the submissions we receive get published, but what...
Per some recent suggestions, I've decided to elaborate a little more about some of the specifics I learned in some of the SXSWi panels. Thus, I've decided to elaborate on the keynote given by Kathy Sierra of the Creating Passionate Users blog. She talked about our responsablity as developers to creating the best user experience. If you'd like to listen to Kathy's speech, SXSW has...
Social Media Optimization (SMO) is perhaps the best kept secret these days in the field of search engine optimization. But what is it, and how can you harness its power?Loosely defined, social media optimization is a form of search engine optimization which targets the increasingly popular user-driven content bookmarking sites such as digg.com as sources of both traffic and inbound linka...
I hardly need to waste words stating how important it is to come up with quality content for your website. It is, to say the very least, the glue that holds online business together. Provide your visitors with the value that they want and need and you have a chance of succeeding online. On the other hand, if you fail to provide much (if any) value to your website visitors, then you can take sol...