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I got an email today requesting a link over to a sports betting website. I'm not usually in the business of answering these positively, but I couldn't help but be impressed by their campaign. Check out - Put your Money Where Your Blog is from BetUS. The gist is - you can bet on blog ranks at Technorati thorugh th...
To many, the CPM (Cost-per-Thousand impressions) model is what kindled over-valued companies in the late '90's and created the dot-com crash. The savior, conversely, was Overture's cost-per-click model that resulted in greater accountability and profitability across the web. So, why would Rand be proposing a comeback of the tried-and-failed CPM model? Because it has value and a purpose....
I figured that some creative Silicon Valley types could use a prod in the right direction about areas of search verticals that are still lacking major players (or high-quality players). Here's just a few that I think would be great to add to the search repertoire: Sports Search - Browse by year, team, sport, championship, stats, college, professional, etc. Th...
Rather than make criticisms myself, I'll just quote what others have written in the past and let you make up your own mind. From O'Reilly's blog post on the cease and desist letter sent to IT@Cork: "We...
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I've been thinking it's time for an "old-school" SEOmoz blog post. These are some of the rarer, but occassionally highly effective techniques for rooting out links in a challenging campaign. #1 - Mentioned without a LinkThis one is surprisingly effective. Your goal is to identify sites/pages that already mention your brand/product/service/website but hav...
Last.fm's signup page is one of the best I've ever seen. It's elegant, user-friendly, and does a fantastic job of keeping the user aware of what's going on. Rather than splitting the signup process into several steps across multiple pages or combining them all into one massive form, it splits it into three steps but keeps everything on one...
From the responses I've been getting from many of the folks I refer to SEOmoz's Recommend List (averaging about 3 leads per day), the list is getting a bit stale. Many of the people seeking services are being turned away, often because their brands aren't big enough, they don't have enough to spend on SEO or they're simply not a good ...
Gillian found this in an old stack of papers the other day. I thought I'd pass it along (read carefully): Dear sir or madame or some sort of she-male women in suit; Is your site crap? If you answer yes, Olga will help. If you answer no, you lie. Olga has seen your site. Is crap. Several problems with site. First of a...
In case you're seeking some inspiration for writing on your own blog or in need of strong examples to point your executive team/marketing director/non-believer business partner to, I thought I'd share a few favorite blogs (outside the webdev/SEO sphere). I've just gone ahead and listed the titles, along with an excerpt: WaiterRant.net...
Finally, someone did an interview with one of the best and brightest in the industry. Thanks to Mr. Pratt (he's fond of that moniker, apparently), Bill Slawski, one of my favorite people, is featured today on SEOBuzzBox. I do take issue with Pratt's first statement, though: ...
Are those pesky search engine robots crawling your site too much? Does the sight of even one result from a "site:" command at the engines boil your blood? Are you tired of seeing visitor after visitor trickle into your website from referrers like "Google", "Yahoo" and "MSN". Well worry no more, because below, I've listed the top 10 ways to keep those...
Note: If you are unaware of The Project topic, please read the previous parts: The project: In the beginning (pt1) The project: ... there was Silence. (pt2) Pretty often I hear people complaining about how hard it is to generate revenue from low tra...
Because of being extremely busy at the moment, I'm going to make this post short and sweet. Below are some links that allow to see what I consider the best /most important reads during the past week: ClickZ has an interesting article about AJAX and web analytics. This is an ...
I really enjoy statistics and have run into some nice summaries today.If you are curious about what monitor resolution people are using, which browser, which operating system, etc. here is a link that gives some trends over time.... Browser StatisticsI was surprised to see that Mac operating system was NOT going e...