Hard-to-Measure Conversion Rates
Some conversion rates are easy to measure - your site got 100 visitors from Yahoo! today and 3 of them bought your widget - a 3% conversion rate. Others, however can be very difficult to find. Promediacorp at SEW ...
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PageRank Decoder Tool from Search-This
Mark, over at Search-This.com e-mailed me today about a great new Flash-based tool called the PageRank Decoder that SEOs can use to determine the impact ...
A Legal Guide for Bloggers
The Electronic Frontier Foundation (EFF) has created a Legal Guide for Bloggers that walks us through the important issues of having a online journal of events. It notes what opinions are legal to publish, what can get you sued an...
Favicon Generator
A great tool for those in webdev is Chami's favicon generator. If you're not familiar with favicons, they're the little images that are linked to a website in the browser and appear in the address bar in Firefox and the favorit...
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Gonna Set it Straight this Watergate
To borrow from the Beastie Boys, Google's "crystal ball ain't so crystal clear". It appears that a successful sabotaging of a website is easier than one might hope. lots0 at Threadwatch points out that using the non-canonic...
Should there be a Google.us for the United States?
Ian (who has now been the subject of 3 posts at SEOmoz) McAnerin asks at SEW if Google should have a .us domain for United States based searches. After all, there is a Google regio...
SEO Browser
Ian McAnerin & Anduro Technologies have put together a very clever and useful tool called the SEO Browser. The site acts as an interpreter, giving you an opporunity to view a we...
Up & Down @ SEOmoz
We are officially beginning the migration of this website to SEOmoz.org and will up and down over the next 2-3 days. Please forgive us if you can't access the site, the tools or other data. We'll be running at 100% next week with a brand, spanking new site and serious upgrades to the speed and ability of the tools, including the long awaited link-pricing tool. Thanks for your patience!...
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Websites & Personal Reputation
The cult of personality on the Internet is somewhat lackluster. With the exception of the communities of obsessed fans of web-external celebrities, and a few odd bloggers, the Internet has yet to embrace the American cultural passion of identifying heroes and villains in all that exists. The wheels of commerce continue to turn, however, and it is becoming a increasing trend and even nec...
Obscure Link Techniques
I've been thinking lately about some of the more obscure tactics that can be used to generate links. These generally include most of the following broad categories: Humor Conflict The Bizzare Secret Information The Nefarious Fu...
Spam Recognition Guidelines from Eval.Google
The buzz from Henk Van Ess' exposure of Google's evaluation continues to expand, and Henk himself has posted a great deal more information. A visit to SearchBistro is highly encouraged. Of specific note is t...
Donna's Black Hat vs. White Hat Movie
Donna Fontenot's got a fun little flash movie that we can all kick back and enjoy on our Friday lunch breaks. It's even got that nice, mellow '70s XXX-film soundtrack playing in the background and a few clever ...
Forum/Signature Links
Do forum links carry link popularity? Do they get spidered and indexed by the search engines? Does their anchor text get counted? The answer appears to be no with all of the major search engines. This information comes via a ...
Let's Talk about Fractals
Dr. Garcia posted a thread on SEW today showcasing a great collection of resources on the subject of fractals in information ...