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How to Make a Successful Health/Wellness Blog
Ivan Dimitrijevic

How to Make a Successful Health/Wellness Blog

Blogging

Health and wellness are popular topics in this day and age, especially because obesity is getting more and more widespread. You are interested in the topic or you have an experience you want to share, and you consider blogging the best way to express yourself. It might be so, but before starting you need to consider all the relevant aspects of health blogging and blogging in general in order to be able to decide whether you can do it and whether it is worth the effort you want and need to put into it.

How Communication Resolves Internal Issues
Ron Garrett

How Communication Resolves Internal Issues

Marketing Industry

When the stakes are high and everyone on your team dedicates themselves to the success of their clients, their company, their team, and their own personal development, it's critical that it's someone's job to own conflict resolution within the organization. Ron Garrett digs into the sticky issue of handling conflict, and shares invaluable tips for both managers and employees to live by.

Building an Effective Content Marketing Campaign
Scott Wyden Kivowitz

Building an Effective Content Marketing Campaign

Content Marketing

At Photocrati, we sell a WordPress gallery theme that has been purchased by around 15,000 happy customers (at the time I write this). The interesting thing is that we have never done a true content marketing campaign. Since we provide a lot of sales, marketing, business and SEO advice to customers, we eat our own dog food. The one piece of advice we never had used ourselves is a strategic content marketing campaign. So this is what we decided to do.

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12 Social Media Software Tools for Marketing Your Company or Clients
Francisco Meza

12 Social Media Software Tools for Marketing Your Company or Clients

SEO Tools

Several weeks ago I noticed my agency was spending way too much time on our clients' social media marketing campaigns and not enough time on the rest of inbound marketing channels. So we decided to do some research on social media software that would help us improve our workflow. Along the way, we discovered software that is worth mentioning to the Moz community. The objective of this blog post is to provide a list of social software that can help you run your social marketing campaigns better.

Every Marketer Should Be Technical
J

Every Marketer Should Be Technical

Marketing Industry

There's been a lot of talk of roles like growth hackers, marketing ninjas, and technical marketing in the past year. Regardless of whether or not you subscribe to these labels, technical skills combined with marketing tactics are creating the most desirable and productive individuals in our industry.