The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.
What is mobile SEO all about? Probably the majority of website owners, especially those with basic knowledge about SEO may think that mobile SEO is a totally separate branch of the SEO industry. And that by special techniques you can improve your rankings on mobile search results pages and get more traffic from users with mobile devices. However, the truth is th...
There was once a directory called DMOZ, which shone forth like a beacon of glorious link-light. From all across the realm, downtrodden webmasters would travel to pay homage to the ones called Editors.
The Problem You've hired a copywriter who has been producing some great copy for your website, however you feel that he/she is just not quite understanding what you're looking for, as the analytics show little increase over a few months. Now you could fire your copywriter, and hire a new (better?) one. If you think it's best to stick with the copywriter that you have, th...
“Get me to page 1 of Google, while emailing our customers a bi-weekly newsletter, engaging influencers on Twitter, maintaining a captive Facebook audience, capturing new leads, and putting out 3 blog posts a week.” Harsh? Yes. Familiar? Definitely. Everything a Non-Marketer Needs to Take a Business from Zero to Hero Online What you are ab...
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Most SEO’s don’t like doing keyword research. It’s data intensive, requires some heavy lifting with Excel, and, let’s be honest, feels a bit like guess work. This post aims to help a lot with that!
Last week, in the midst of an extremely busy day, the team at SEOmoz huddled around a bowl of green jelly beans to share something even more magical than tiny green candy - our numbers. We recently passed 7,500 PRO members and January was our biggest traffic month ever, with nearly 1 million visits to SEOmoz + Open Site Explorer. January has been good to us, so it's time we return the favor. That's why, starting today, we're making SEOmoz PRO membership 100% FREE to try for the first 30 days.
Running well planned training sessions can be a great way to build the credibility of SEO at the same time as educating your organisation. But if you don’t put the effort in it can look unprofessional and sloppy. Who’s likely to care about implementing good SEO if you don’t even look like you care about it yourself?
For anyone who hasn't been following this week/last week's whole Google and Bing copying and not copying saga, let me fill you in. Google noticed late last year that Bing were showing the same result as Google for a misspelled query (torsorophy which should have been spelt, tarsorrhaphy). But Bing showed no spelling correction in their result. The news was broken via Danny Sullivan in another great investigative journalistic pieces.
International SEO is big business, and big business equals big websites. It can be really confusing when you have to cater to a target audience that is the entire world: you know that people from different countries and cultures are going to be looking for different things. We've had a lot of PRO members' Q&A questions come in about this issue lately, so this week, Rand helps us ...
SEOmoz is one of my favorite places to have some SEO fun time, because you can always find sparkling ideas about SEO there. Today Dr. Pete wrote a post titled How Many Links Is Too Many? and explained why we shoul...
Every now and then it's important to take a good look at your community, see where you stand, remember where you've been and take a look at where you're going. Today I wanted to take the time to do just that. Over the next month-ish we have a number of changes and additions happening to the SEOmoz Community that I wanted to let everyone know about. I also thought it would be fun to take a look at our community from a numbers perspective.
There are countless ways of contacting people in search for a link, and in a time when social networking has become the norm - surely there is no place still for the humble written letter? What follows in this post is a...
Wow. Today has been interesting - I woke up to the news that Bing copies Google search results and I've ended my day watching a live cast debate between Google, Bing and Blekko over on BigThink.This post wraps up some of my thoug...
One of the most overlooked issues of on-page optimisation by clients, and even many SEO agencies are guilty of this on occasion, is a website's URL structure. It is almost becoming my first port of call when taking on a new client, as correcting URLs and how they are formed can be one of the quickest wins a site can achieve. A sites URL structure also underpins all future SEO efforts and is fun...