The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.
So, 2010 looks like it may the year that Google starts to push page loading speed as a factor for Ranking in the SERPS. During 2009, Google released “Page Speed” – a Firefox add-on which helps web designers and website owners optimize their sites for speed.This was Google planning ahead for the introduction of page loading times as a ranking factor, and sure...
It's a well-known fact in the SEO world that Google shows enormous favoritism in its rankings to domain names that contain one or more of the keywords being searched for. If your domain name is a close match to the search keywords all glued together, it's as easy as fishing with dynamite to get on page 1 of the SERPs for that search phrase.&...
Back in 2002, when I was graduating as a Journalist in Brazil, I had never heard of the acronym SEO, let alone ever being taught about how to apply Journalism in Search Engine Optimization. I don’t know if in Europe it was different, but in 2002 we were just burying the last typewriters in my country. I just wonder if the new generation of journalists leaving university are less...
Today I have two very big announcements. First, SEOmoz is exiting the consulting business to focus exclusively on our software model. And, second, we have an expanded partnership with Distilled, who'll be taking over many of our consulting clients and opening offices here in Seattle. I'm going to talk briefly about both of these below, then add detail wi...
This week we're pleased to welcome Marshall Simmonds, CEO of Define Search Strategies and Chief Strategist for the New York Times, to Whiteboard Studios. Whether or not to use topic pages--and how to use them effectively--is a topic of some debate in the SEO world. Well, who better to ask about it t...
The launch of Open Site Explorer last week opens up a lot of link data, filters, and anchor text to a much wider audience than we've ever had before. In that same vein, today we're announcing our new and improved SEOmoz Free API.
Any registered (it's free) SEOmoz member ...
A reaction to recent accusations in the SEO industry that awards, etc. are only going to people's friends, and how this topic has implications for all of our social interactions.
Last week we unveiled our newest toy, Open Site Explorer, to the world and the response was phenomenal. Now we want to take some time and really show everyone just what this powerful link analysis tool is capable of and answer your questions, so we're hosting not one, but two FREE Webinars this week! ...
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Harvesting backlinks is probably the toughest task in SEO. But first, we need to know what kind of backlinks can help us, or in other words - what kind of backlinks google likes. The answer is right in front of you. It's in the SERP!Finding your competitors backlinks is good, but you probably have many competitors. It's a time consuming ta...
How many pages has Google indexed?
This question and the problems surrounding it run rampant through the SEO world. It usually arises when someone starts doing searches like this:
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Google employees Matt Cutts and Steve Baker recently released related posts on how computers understand human language and what that means for webmasters. These posts cemented what a lot of SEOs, webm...
This week, I'd like to make suggestions for a 'reading list' to help SEOs, and others who work online, particularly with website strategies.
But this list isn't going to be blogs, post and online articles, oh no. These suggestions are entirely offline. We're going into dead tree mode with eleven books and two magazines. Some of these suggestions you may want to flick through, some you may want to read cover to cover. Others will be suitable for suggesting to other people within your organisation.
Q&A sites are a great way to get your message across and to build your brand and reputation.How many people use Q&A sites? In a recent Business.com study, 49% of companies that use social media said they ask questions on Q&A sites. Only 29% said they use...
At some point during your University's SEO 201: Advanced Keyword Research & Targeting class, they probably gave a few lectures and case studies on how to effectively split up your keyword research list across multiple pages and use those terms/phrases to maximum benefit. But, for those who might have missed that lesson (which would be, umm, all of us, since no...