The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.
Coming up with the right SEO answer is just one part of improving your website's performance online. The strategy you devise then needs implementation and, more often than not, project management. The purpose of this post is to share what I (and a few others) have learned about managing SEO strategies over the years. There isn't much hardcore SEO though- I suggest you take a look at this if you want some of that!
We just wrapped up the first day of our Pro Training Series 2009, and what a day it was! I think most people would agree with me when I say that the speaker line-up was absolutely amazing!
I'm thrilled to announce that after months of hard work, SEOmoz's biennial Search Engine Ranking Factors is finally launching. Every two years, we survey 100 of the industry's top SEO minds. In 2009, 72 SEOs participated in the data gathering process, answering survey questions that consumed hours of time. The resulting document...
There's been quite a lot of talk recently about some weird things going on in the Google.co.uk search results. If you're watching the UK SERPs closely you should have noticed some unusual fluctuations in the search rankings with lots of US websites showing up were only .co.uk's used to sit. This has become a trendy topic with webmasters brainstorming the issue trying to find a clue ...
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It must be a beautiful thing for the folks at Google when they write an algorithm that accomplishes the dual objectives of increasing revenue and creating a better search experience. Based on these criteria, the Adwords Quality Score algorithm is brilliant. In order for a pay per click (PPC) advertiser to obtain a high Quality Score from Go...
Straight from the Seattle Lunch 2.0 meetup at SEOmoz on August 14th comes this light-hearted look at raising venture capital. SEOmoz CEO, Rand Fishkin, shares his experiences with raising capital with an amusing (but strangely appropriate) comparison to the dating scene. SEOmoz emerged from our first round of VC funding with a profi...
Have you been thinking about submitting to YOUmoz lately, but you're not sure what the benefits are? Or perhaps you have a killer post in your head but are afraid to take the next step. Whatever the reason is that you've been holding back, I have 10 reasons why you should get yourself in gear and get that post written and submitted!
It is a typical Tuesday afternoon in suburbia California. Jenny, a sixteen year old girl is taking a sick day from school. With a runny nose, she sits idly on her bed surfing Facebook. At the same time, 2,000 miles away in Seattle, a twenty-two year old ambitious college drop-out named Kevin is on Twitter complaining about his sore throat. Meanwhile, on the other side of the world, a 40 year...
Link building for small ecommerce sites can be amongst the toughest SEO challenges - but also the most common. I'd like to share a few bits of advice for anyone rising to the challenge - whether you're working in-house or as an agency. These are targetted at small companies, probably with limited internal resource or a small SEO agency contract, and who don't have a PR firm able to get them into newspapers or an advertising budget that will put them in magazines and on radio, etc.
This past week at SES San Jose 2009 gave me the most mixed emotions of any conference I've attended yet. There were parts I loved and parts I was disappointed in. Add that with trying to complete regular work plus cover the conference for SEOmoz, believe me it was a bit crazy.
In college I worked for a conservative magazine called The Brown Spectator. While it was only a college magazine, I had a ton of fun working on it to practice SEO. My proudest moment was the day I discovered I was ranking number 1 for “Mitt Romney” in google images—although it didn't last long because I screwed wit...
This week we've got a special treat! Live from the halls of SES San Jose, our own Jen Lopez sits down with the one-and-only Matt Cutts to discuss NoFollow. As we all know, there was some controversy about Google's shifting views on nofollow earlier this year. So now that some time has passed and Big G has refined their position, what would Matt recommend to sites that have lots of n...
Every search conference is usually filled with sessions, keynotes, site reviews, clinics, etc. If you're not at the conference you can usually follow the blogs and Twitter to get your daily dose of conference fare. These help keep you up-to-date on the sessions and general goings on.
The second day of SES San Jose is wrapping up, so it must be time for the Twitter roundup! There were a number of debates, someone was found sleeping in the first row drooling and another person claimed that most people at the session were probably already following him on Twitter.