The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.
We've heard a lot of speculation lately about the future of rankings – the SERPs are clearly evolving, and what was once a simple list of 10 results has gradually become personalized, localized, and wikified. It begs the question: As the SERPs diversify, do rankings matter as much as they used to?
This week I'm at SES San Jose covering the conference for SEOmoz. I'm a one woman show so I'm putting my multi-tasking skills to the test! Obviously I can't make it to every session, or cover every track. Plus there are many others live blogging the event. So, how can I make sure the SEOmoz community gains as much information as possible from this conference? Reuse other people's content, that's h...
I've been doodling a lot lately (see, for example, the whiteboard illustrations I turned into a slide deck for a presentation this Wednesday) and thought it would be fun to share a set of infographics - some humorous, some serious - about the field of search engine optimization. If you're uninspired by these...
Well, whadda ya know? Rand is talking about Twitter this week! Oft accused of under-utilizing his widely followed Twitter profile, Rand takes a moment this week to explain what you can do to increase the likelihood of getting yourself re-tweeted. As Twitter continues to grow and become an increasingly va...
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Moving domains makes a tremendous impact on search engine rankings and usually leads to a temporary loss in traffic. But Why? This is because the major search engines use metrics on both the domain level and the page level to determine rankings. When a webmaster decides to switch to a brand new domain, they are resetting their domain metrics to zero whether they know it or not. Luckily, there are steps one can take to minimize the affects of this.
'This week in search' is a compilation of some of the most interesting, newsworthy, and useful stories in and around the world of search over the last 1-2 weeks.
Over the past few weeks we’ve been having some great conversations about how SEOs and developers view each other, how they can work together, and why they shouldn’t try to kill each other. Heh. The conclusion that we should all know at least a little about each other’s jobs and that working together (rather than against each other) is beneficial to everyone is fairly obvious. ...
As I was checking my usual list of go to websites this morning (SEOMoz, Marketleap, Prchecker, iWebtool & Widgetbox to name but a few!) I started to ponder... "Am I an SEO greenhorn?"...
Disclaimer: This post doesn’t include SEO advice or tactics. Instead it is a request for input on a book I am writing. If you are looking for actionable SEO content, please skip this post and read the other search related posts on our blog. About three months ago, I was fortunate enough to be contacted by Wiley Publishing and asked to write a book a...
Re-launching a site is a crucial and often worrying time. There are many many things that can go wrong, and when they do go wrong the results are often spectacular.
Well, it's this SEO's dream anyway. You see, my biggest frustration in life is lack of time. It limits the potential of any given hour or day. I sometimes think to myself - sure, I could be running an SEO analysis on this site... OR I could be sitting next to my wife on the couch, eating chocolate and watching Venture Broth...
Dr. Pete Meyers of UserEffect drops by the studio this week to teach us some incredibly valuable tactics for e-commerce site architecture. E-commerce folks know that once you get up to thousands (or even millions) of products, it can be difficult to make sure the bulk of your juice goes to ...
Ok, so you've all read about The Best Spam Submission Ever which was illustrated ever so eloquently (and if you haven't read it, please read it now... uhm well ok after you read this - it's awesomely funny!). As the post mentions, we sift through many YOUmoz entries every day determini...
I took over our company website, bestbuymetals.com about 2-1/2 years ago. At that point we had practically no visitors, and a non-functional, JavaScript running, terrible looking website. Needless to say, I spent a lot of time designing and implementing a completely new site.From August 2007, to November 2008, the site didn't really pick up many organic visitors, ...