The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.
After reading Ciaran's excellent post "A Few Things That Irk Me About Plurk," I made the offhand comment that if I were going to abandon Twitter (or it, as seems more likely, Twitter's technical problems result in a final, Hindenburg-like crash) I would most ...
One of the most misunderstood concepts by new users of Google AdWords is the Quality Score formula. This post aims to clarify what Quality Score is, how it affects your campaign, what factors are used to formulate your Quality Score and how yo...
In this Utah case, Margae Inc., an internet marketing company with an odd homepage, is suing Clear Link, another internet marketing company in Utah District Court. Clear Link is a big fish providing and managing affiliate marketing services for some hot properties, such as Direct TV, ADT and Hughes Net. Margae is a smaller company that claims expertise in affiliate marketing and SEO. It agreed to provide affiliate and SEO services for Clear Link. Unfortunately, the parties disagree about the terms of that agreement.
Here at the mozPlex we've been hard at work on some new tools (see below for exclusive early preview screenshots!). One of the things we try to do is incorporate some of the great advice that's already out there. At the latest SMX Advanced I personally heard from SEOs and Search Engine reps alike that we should focus on data. ...
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Hello again, Mozzers! Ready for another article from the World's Greatest SEO? Of course you are! One of the SEO-related topics that has received quite a bit of attention lately is widget bait. Matt Cutts discussed it at SMX Advanced, and he also answered questions about it in a recent interview with Eric Enge, intuitively titled: ...
It's hard to get anyones attention when you are talking about analytics and data. Often I'll go in to a meeting with a really exciting analytics report. When I start speaking about the data CEO will say something like......”Anyyyyyway, moving right along.”And then i’ll say...... “But don’t you want to hear me talking about the data??”Then the CEO says...
It's a movie theme here on SEOmoz this week. After Rebecca's post on real movies, I'm going to talk about an imaginary one. It's a movie that would go straight to DVD, but might nonetheless be compelling for those of us who are search geeks. It's a battle between monsters - the might of Google pitched against some of the largest brands in the world. Anyone see Godzilla ...
I promised in my last post that I will disclose a Link Building strategy that Small Businesses have access to but tend to over look. Note that most small businesses may not need hordes of links to target the niche keywords that we identified via our ...
Below is a list of things I've begun to do on a daily basis to help keep my SEO strategy clean, solid and less vulnerable to questionable competitor activities. I can't control what my keyword competitors are doing, but I can sure as hell make it harder for them to F' up all my hard work.Those bastards never sleep. So I won't sleep either.1. Check SERP ...
This week SEOmoz Global Associate, Will Critchlow, talks about one of his many areas of expertise: Reputation Management. We're not talking about press releases and public statement, this is about controlling the SERPs, stealth style. Whether you're playing offense or defense, controlling the search results for yourself or your clients can be an extremely important part...
Dear Matt Cutts, I was reading Rand's recent post and looking at all the comments from the members of SEOmoz, and it got me thinking about a few things. I started writing a comment in response to the one you had left... but after about 1000 words, I realized that my comment-sized opinion had evolved into a blog-sized ra...
Stories, news, and other notable items from the past week: Three star links: * Want to learn how to do 100 pushups? This site gives you a nice training program that's bound to turn your T-Rex arms into hefty guns in no time. * This Wired article says we need to ask ourselves "What can science learn from Google?" Oh geez... * Google announces the launch of Ad Planner, which provides site data for publisher sites you might want to place your ads on. And next week Google will announce ShowrStalkr, in which they spy on you while you're showering and inform you of any areas you've neglected to soap up. * Hey, check out how trendy SEOmoz is! Suck it, Cutts!
It's been a big month for false positives and getting caught with spam, and I've never been one to break up a theme. Short post, but an important one that every dev team should be aware of. The story starts with a smart SEOmoz member, Per Svanström, getting stumped by a perfectly legitimate, white hat subdirectory, with plenty of ...
I think it's safe to say we all agree: An old autoritative domain is much better than a new domain, provided that old domain has no baggage.i.e. past history of spam, stupid (obvious or accidental) black hat SEO, etc..So just how long does it take for a domain to show up in the SERPs?Obviously, if I went and bought a domain at say.. NetSol (Don't use the...