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A Day of Pure Insanity
Rand Fishkin

A Day of Pure Insanity

I'm incredibly tired. So dead, it's hard to take out my contact lenses (you know how they stick sometimes? Yeah, I hate that). Here's a log of today's events: 7:50am - Wake up at hotel in San Francisco, shower 8:45am - Catch cab to International Orange 9:15-10:45am - Take first ever Yoga class (wow ...

Reflections on the Industry: the Hot Tub, the Economy, and SEO
A

Reflections on the Industry: the Hot Tub, the Economy, and SEO

I was at my neighborhood hot tub last night enjoying a glass of wine and conversation with my husband when a stranger appeared. This is always an awkward moment. You don’t want to be rude and leave, but you also don’t want the stress of engaging in what will most certainly turn out to be meaningless conversation. That was not the case this evening…. Introductions...

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Starting Out - How to Show Value
Brendan Fullam

Starting Out - How to Show Value

"I want to go with your company, but I'd like to see some case studies/results of previous clients" . The question any new business dreads.How can you show your potential clients that you can do the job when you are first staring out? Whether you are starting a new company or branching out into a new service, you don't have a track record so how do you co...

Link Exchange 2.0: Page Exchange
Esteban_Panzera

Link Exchange 2.0: Page Exchange

Exchanging links has been a common practice for some time now between webmasters that want to increase their search engine rankings. Lots of these webmasters trust their rankings solely to their link exchanges, the big problem with this is that this kind of links are known to be deprecated by search engines and even Google is telling us not to do link exchanges in the webmaster guidelines. I remem...

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The Brash SEO's Antifesto
Rand Fishkin

The Brash SEO's Antifesto

One of SEOmoz's former regular blog contributors, Michael Martinez, posted his "Thoughtful SEO's Manifesto" this week. After reading it, I thought it would be fun to highlight some of the differences in how he and I think about, write about, and perform SEO for our clients. Let me just preface ...

Birthdays, Elephants, Tools, & Booze: SES London Day 3
C

Birthdays, Elephants, Tools, & Booze: SES London Day 3

Due to an unavoidable client meeting I had to miss the first session on the final day of SES London 2008; from speaking to a few people it sounds like I missed some good ones, so here's hoping the rest of the day keeps up the quality. Session 2: Dynamic Websites: Beyond The BasicsIf there's such a think as an all-star team in SEO then the panel here p...

Social Media and SEO
Mani Karthik

Social Media and SEO

Social Media seems to be current "happening thing". Everyone is asking the questions - "Are you on XYZ?" (XYZ being replaced by the newest social media network) and "How many profile have you got?" It's all the bandwagon effect. You jump in because your friend already has. Otherwise you don't really bother. But apart from all the hype,...