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Category: On-Page Optimization

Explore on-page optimization and its role in a larger SEO strategy.

  • SwankyApple


    We want to combine existing products - e.g. 'hand lotion' and 'body lotion' will become 'hand & body lotion'. As such, we'll need to combine the two product pages into one. What would be the best route to take in terms of SEO to do this? My initial reaction is to create a new product page and then 301 or 302 redirect the old products to the new product page depending on if the change is permanent or temporary. Would you agree? Or am I missing something?

    | SwankyApple
    1
  • b-lab

    Unsolved

    seo audit moz crawler canonical duplicate

    Hi guys, and thanks for this excellent source of information. i have an issue with the moz system because is telling to me that i dont have canonical instructions but i have canonical instructions on all my pages, so... im confused because maybe im not understanding what the system want to show to me. if you can help me i will be very gratefull. here you can see a page that have the canonical instruction. https://drive.google.com/file/d/14U_-Sgu_NQaB7kMBH3AguHQMHyHX9L8X/view?usp=sharing and here you can see what is reporting to me the MOZ system. https://drive.google.com/file/d/1pqgSC-V9WOyBPvQEr06pbqpLf_w7-q8J/view?usp=sharing this is happening on 19 pages, and all the 19 pages have the canonical instruction.
    thanks in advance guys.

    | b-lab
    0
  • Asmi-Ta


    icons alt images alt attributes

    How effective is to add alt tags to icons?

    | Asmi-Ta
    0
  • JohnHuynh


    Hello, My website is http://www.vietnamvisacorp.com is using the href links without meta tag rel="dofollow" such as I am using . Should I put ref="dofollow" in this:  Thank you!

    | JohnHuynh
    0
  • TheresaWoods


    I am about to start my website http://i-love-skiing.com/. I would like to know what OnPage ranking factors should I consider while launching or building my website. I want to rank higher on search results.

    | TheresaWoods
    0
  • ccw

    Unsolved

    duplicate content product page noindex

    Hi, I have a website containing 30 software products. Each product has an order page. The problem is that the layout and content of these 30 order pages are very similar, except for the product name, for example: https://www.datanumen.com/access-repair-order/
    https://www.datanumen.com/outlook-repair-order/
    https://www.datanumen.com/word-repair-order/ Siteliner has reports these pages as duplicate contents. I am thinking of noindex these pages. However, in such a case, if a user search for "DataNumen Outlook Repair order page", then he will not be able to see the order page of our product, which drives the revenue go away. So, how to deal with such a case? Thank you.

    | ccw
    1
  • Voopoo


    www to non www ssl

    Hello, when I try to access my website using www i would like it to redirect to non www but instead it shows a sal error message.

    | Voopoo
    2
  • jtiernanibm


    anchor tags ecommerce product listing page

    Hi Say I am on a Product Listing page on ecommerce website and I have product tiles which contain images and name/price underneath them. Is it better to wrap the whole product tile (image and name/price) in an anchor tag (linking to their product page) or to wrap the image and the name/price underneath in anchor tags separately (linking to the product page) ? thanks

    | jtiernanibm
    0
  • Vallerinspects

    Unsolved

    geo keywords

    I'm updating my mobile home inspection page and I want to add geo keywords with my seed keyword Mobile Home Inspections. How do I add these so that the page do not look like it keyword stuffed? Is there a technique that you use for this? I was thinking something like internal links to the City pages of have but then the Anchor text landing page would be a cite page and not a mobile home inspection page.

    | Vallerinspects
    1
  • Gavo


    We have an issue with some clients on a Wordpress CMS where title tags implemented on a Yoast SEO plugin for the Homepage are not coming up as we'd implemented them. However, the source code shows we'd implemented them correctly according to what we'd wanted.**For example, this is the title tag we implemented in the CMS:Towing Services Alberta | Jack's TowingSource code shows:Towing Services Alberta | Jack's TowingHowever, SERP results shows:**Jack's Towing | Towing Services Alberta This is not an issue with the rest of the other pages and there isn't a global template for our client's sites. It's perplexing that it's only happening on the Homepage and this is across for 3 of our clients' sites.Even more perplexing, recently we've noticed that SERP is only showing the client's business name as the title tag and this is across for 2 out of the 3 clients we'd mentioned above. Nothing has changed in the back-end.Would appreciate some insight on this issue!

    | Gavo
    4
  • JamesDavison


    keywords page grader several search terms category page

    Hello, all fellow Mozzers,
    I have taken over a project and this account, so can't change the username according to MOZ.🙃 We run an eCommerce website, and to me, some of the content is conflicting as some pages have more information content than what I would put in a commerce page, but this is how the boss wants it to work, personally, I would separate the content out.
    The page I'm working on:
    https://www.longstonetyres.co.uk/tyres/205-70-14.html
    and this is an example of the rest of these types of pages, I will be tackling:
    https://www.longstonetyres.co.uk/tyres/125-15.html I was tasked to improve SEO ranking, when using the MOZ page grader I had a score of 24 out of 27 83% SEO score and 3-page problems. 7th position in Google for the search term 205/70 R14 As it is a generic product listing page, It was pointless to add to the URL and the Internal links I can't reduce as these are links to products, so I went to reduce the
    keyword stuffing and making the page content more natural, this improved the page to 25 out of 27, 87% SEO score and 2-page problems. Improvement to 3rd position in Google, but he wants to chase 1st place to be above his competitors, which is fair enough. It turns out that in the past, they have used this type of page to try and get a high ranking for several search terms, as it is a different variation on a tyre size terms are:
    205/70 R14, 205/70R14, 205/70 R 14
    205/70 X 14, 205/70X14, 205/70 X14
    and so on for all the different ways you can search for this tyre size. He is also convinced Google will see these as different search terms, and while I agree to an extent, this causes Keyword Stuffing on the page, which in turn was harming the rankings. Each product listed on the page already has its own title 205/70 R14, 205/70 HR14 and so on, so my question is. What is the best practice for writing content on these types of pages to gain high rankings for several Keywords, and what value does writing the same keyword with spaces and no spaces have? Any help or advice is welcome, so I have a better understanding of how to approach this for this page and the rest of the site. Cheers Mal

    | JamesDavison
    0
  • ahislop574


    Moz bar not working on our website about gym equipment names https://www.fitness-china.com/gym-equipment-names-pictures-prices How long fix it?

    | ahislop574
    0
  • NRSmart


    html header h1 h2 h3

    Is it ok to have no h2 tags? There are no "keywords" relevant to the product in these example h2 tags. Also, is it ok to not have a PRODUCT DESCRIPTION header, or is it better with that header? It's for a "product page". Examples: <h1>Used Bow Front Desk With Mahogany Laminate</h1> <h2 style="display:inline;">QTY:</h2> 3 - <h2 style="display:inline;">Manufacturer:</h2> Hon <h2>Product Description:</h2> <p>This bow front desk is in excellent condition. It has a beautiful mahogany laminate.</p> OR (no h2 tags or product description header at all) <h1>Used Bow Front Desk With Mahogany Laminate</h1> <p>QTY: 3 - Manufacturer: Hon</p> <p>This bow front desk is in excellent condition. It has a beautiful mahogany laminate.</p> I prefer the last one as it's much simpler, but I'm curious if search engines would prefer the existence of h2 tags in the first version. Thanks,
    Todd

    | NRSmart
    0
  • imjonny123


    I want to lean out my title tags and will most likely be doing an A/B test. They currently have the "Near Me" modifier in there, which I believe Google can distinguish local SEO without it. Thoughts?

    | imjonny123
    0
  • pifpaffarm


    snippet

    Hi I write a json+ld script for star snippet in my website but not work in my first page. you can see it in this URL https://www.tehran-borj.ir
    when I googled my keyword my competitor show with star snippet in SERP but my site doesn't show.

    | pifpaffarm
    0
  • ghrisa65


    error page

    Hi, I am getting 403 forbidden crawl report on some of my pages. However the pages are loading fine. Also when asked my web developer told that some times reports show errors when there is nothing wrong. Also will the errors affect the SEO/Ranking etc.
    Some of the links:
    https://www.medistaff24.co.uk/contact-us/ https://www.medistaff24.co.uk/elderly-care-in-evesham-worcestershire/ https://www.medistaff24.co.uk/hourly-home-care-in-evesham/

    | ghrisa65
    0
  • adsdsadsacd


    Is it right Image optimization creates many advantages such as better user experience, faster page load times, and additional ranking opportunities. And, it's becoming an increasingly more important role in the website? Because I start a blog https://coinmasterfreespinslinks.com/ and need your suggestions seniors. Thanks!

    | adsdsadsacd
    0
  • leadforms


    We are moving about 5000 pages from root into different folders. We need to individually 301 each page because the are sitting at root level now: mysite.com/page.com We want to move them to: mysite.com/folder/page.html etc I dont think redirect match can works because of the different files names and folders they are being moved in to. Will 5000 entries in .htacess slow site loading? Any other suggestions how to handle?

    | leadforms
    0
  • TAT100


    canonical duplicate site structure url issue

    Dear all, We have two URLs: The main URL which is crawled both by GSC and where Moz assigns our keywords is: https://andipaeditions.com/banksy/ The second one is called a virtual url by our developpers: https://andipaeditions.com/banksy/signedandunsignedprintsforsale/ This is currently not indexed by Google. We have been linking to the second URL and I am unable to see if this is passing juice/anything on to the main one /banksy/ Is it a canonical? The /banksy/ is the one that is being picked up in serps/by Moz and worry that the two similar URLs are splitting the signal. Should I redirect from the second to the first? Thank you

    | TAT100
    0
  • gercaarre3


    site urmia urmiawebseo

    Re: Star snippet not work
    Hello I write a json script for star snippet in my website but not work in my any page. can see it in this address https://www.urmiawebseo.com when I googled my keyword "طراحی سایت در ارومیه" my site dont show. #on_page

    | gercaarre3
    0
  • Salman42552


    hello everyone, I have my 4-month-old blog, PA of the website is 17 yet DA is as yet 5. I don't have the foggiest idea how to expand the DA of the site. It would be ideal if you propose to me how to expand the DA of Site get best jigsaw Thanks

    | Salman42552
    1
  • danielecelsa


    Hello, I’m almost ready to lunch my new website https://thetravelhoop.com , I just need to create the content of the product page and put all the images. I would like to know what you think in terms of SEO of the home page (is the content that I want to rank the most). My doubt is that since it is a landing page, there is not a lot of text but mostly <h>. It’s not a styling decision of course (I know is bad practice) but mostly because they are supposed to be title/headings.</h> Do you think I’m doing something wrong, or do you have any suggestions? Thank you, Daniele

    | danielecelsa
    0
  • younus_783


    on-page service

    Respected members, my question is that if I Wanna run a website that provide service like olansi do, But i need to know the On -page effect like How Can I make a plan to secure my position against my Service based competitor site?

    | younus_783
    1
  • RobDalton


    youtube video seo

    YouTube videos have been very effective for us on our site. The only problem is they have taken part of a fair amount of our content so to google our pages may seem to have minimal content. Transcribing each video and including that on the page would take away from the look of the page and clutter it. Is there a way to let google know the content without having to include it on the page? You can find an example page at https://www.waikoloavacationrentals.com/halii-kai-rentals/

    | RobDalton
    0
  • MerlinLaw


    Our team's website is built in Word Press, but we use Hub Spot as our CRM. We are trying to determine if building landing pages in Hub Spot is going to hurt our SEO efforts and if it's better to build directly on Word Press.

    | MerlinLaw
    0
  • Damian_Ed 0

    Unsolved

    301 redirects https www server level rule redirect chain

    Dear community, I have the same issue with redirecting chain from http - https and then to https:// www.____
    In one of the previous opened discussions the solution given was: you'd update the server level rule to point directly to the end URL form.
    Re: 301 Redirect chain Are there any tutorials or resources available to help me properly implement this solution and resolve this issue? Tags: 301 Redirects, HTTPS, WWW, Server Level Rule, Redirect Chain Any tutorials how to do it properly to resolve this issue ?

    | Damian_Ed 0
    0
  • JCN-SBWD


    negative seo keywords inaccurate serp ranking ignored optimization

    I am experiencing an issue with negative keywords, but the “negative” keyword in question isn’t truly negative and is required within the content – the problem is that Google is ranking pages for inaccurate phrases that don’t exist on the page. To explain, this product page (as one of many examples) - https://www.scamblermusic.com/albums/royalty-free-rock-music/ - is optimised for “Royalty free rock music” and it gets a Moz grade of 100. “Royalty free” is the most accurate description of the music (I optimised for “royalty free” instead of “royalty-free” (including a hyphen) because of improved search volume), and there is just one reference to the term “copyrighted” towards the foot of the page – this term is relevant because I need to make the point that the music is licensed, not sold, and the licensee pays for the right to use the music but does not own it (as it remains copyrighted). It turns out however that I appear to need to treat “copyrighted” almost as a negative term because Google isn’t accurately ranking the content. Despite excellent optimisation for “Royalty free rock music” and only one single reference of “copyrighted” within the copy, I am seeing this page (and other album genres) wrongly rank for the following search terms: “free rock music”
    “Copyright free rock music"
    “Uncopyrighted rock music”
    “Non copyrighted rock music” I understand that pages might rank for “free rock music” because it is part of the “Royalty free rock music” optimisation, what I can’t get my head around is why the page (and similar product pages) are ranking for “Copyright free”, “Uncopyrighted music” and “Non copyrighted music”. “Uncopyrighted” and “Non copyrighted” don’t exist anywhere within the copy or source code – why would Google consider it helpful to rank a page for a search term that doesn’t exist as a complete phrase within the content? By the same logic the page should also wrongly rank for “Skylark rock music” or “Pretzel rock music” as the words “Skylark” and “Pretzel” also feature just once within the content and therefore should generate completely inaccurate results too. To me this demonstrates just how poor Google is when it comes to understanding relevant content and optimization - it's taking part of an optimized term and combining it with just one other single-use word and then inappropriately ranking the page for that completely made up phrase. It’s one thing to misinterpret one reference of the term “copyrighted” and something else entirely to rank a page for completely made up terms such as “Uncopyrighted” and “Non copyrighted”. It almost makes me think that I’ve got a better chance of accurately ranking content if I buy a goat, shove a cigar up its backside, and sacrifice it in the name of the great god Google! Any advice (about wrongly attributed negative keywords, not goat sacrifice ) would be most welcome.

    | JCN-SBWD
    0
  • JCN-SBWD


    seo tactics seo expert content optimization

    Quick question: does Google differentiate between terms that correctly include a hyphen (such as "royalty-free") and those that are incorrect ("royalty free")? I ask because the correct term "royalty-free"(with a hyphen) receives far less monthly traffic for the same term without the hyphen (according to Moz): Term | Estimated traffic
    "royalty free music" | 11.5-30.3K
    "royalty-free music" | 501-850 If Moz views the terms separately then I'd guess that Google does too, in which case the best thing to do for SEO (and increased site traffic) would be to wrongly use "royalty free" without the hyphen. Is that correct?

    | JCN-SBWD
    0
  • hans-keeren


    redirecting domain 301 redirect seo tactic

    What is the safest way to redirect for best SEO benefits? Example: loodgieter-aanhuis.nl -> loodgieters-ambacht.nl Does someone have any technical information on how to (root) redirect for best SEO practices?

    | hans-keeren
    0
  • JCN-SBWD


    page grader optimisation keyword count keyword stuffing

    I've just published a detailed (3000+ words) blog post on AI music and what it means for musicians and artists. It is optimised for the term "AI music" and you can see it here: https://www.scamblermusic.com/ai-music-the-pros-and-cons-explained-by-ai/ When I search the source code of the blog post for "AI music" I see 19 references: code.png When I search the text in the browser window for "AI music" I see 12 references, yet when I run the Moz page grader to check my optimisation Moz downgrades the rating because it's counting 69 keywords: Moz.png I can't work out what Moz is seeing that I am not. Am I missing something really obvious, or is Moz just screwing up (something I haven't seen before with word count)?

    | JCN-SBWD
    0
  • mattsson98

    Unsolved This question is deleted!

    | mattsson98
    0
  • Safxmed


    on page optimization filter by category

    Hello Everyone! I know that a single product should not have filter by color option since it will create duplicate content, and you have to use canonical tags to solve it. BUT how about sorting through products via category/brands?
    Filter by category changes the URL of the General shop page (ex: hello.com/Shop/Category1022039 ). This page only displays the products within, no content/ descriptions etc unlike the original category page (ORIGINAL CATEGORY PAGE) Each of these category/brand already have their own individual pages (ex: hello.com/Shop/A). This is the page that will be optimized for content, FAQ, and ranking etc. Unlike in the url created when filtering through the categories. So technically I would have 2 URL for each Brand/Category. Would they compete with each other? What would you guys suggest. Please advise me on this. Thank You

    | Safxmed
    0
  • Kevin_P


    title tags on page optimization on-page meta data meta tags

    Let's say you're writing a homepage title tag like this: KEYWORD | BRAND and Google rewrites it as BRAND | KEYWORD From Moz and best practices, we believe that keywords closer to the beginning of a title tag may have more impact on search rankings. So, when Google rewrites the title tag, do you get the impact you would have made with the keyword being closer to the front? Or, does Google give you the impact you would have received with the keyword being at the end?

    | Kevin_P
    0
  • Ben-R


    sponsored content content optimization on-page seo

    Hello, Our website hosts sponsored content from different brands. Should we be listing the sponsor either on the frontend and/or through markup? - Would either way have any sort of an impact? The content itself is already clearly marked as 'sponsored content' but we were more interested in listing the specific sponsor. Also, we’re assuming the outbound links would need to be marked rel="sponsored" but are there any other best practices we should be implementing? Any insight would be appreciated.
    Thank you in advance.
    Best,

    | Ben-R
    0
  • I-COM


    What would be the best schema markup to add to a case study? I am somewhere between choosing an 'article' or a 'review'. A review is not really right though, because it's not a customer leaving feedback, it's the company's take on their performance. Any opinions?

    | I-COM
    0
  • Markkc


    I know optimisation is now considered 'old hat' but like many old hats not only is it comfortable but it is (in my experience) still functional and working in ranking websites. Yes there are plenty of other drivers, but I still consider optimisation to be important, hence the question Google Reviews Plugin - Does This Impact Negatively On SEO By Diluting Optimisation? From my (limited in many ways) understanding this puts hundreds if not thousands of extra words on a page - so this must surely be reducing the amount of optimisation?  And then could it actually lead to a decline in rankings? Has anyone had any experience in this, I would love to use the Google Reviews plugin but just wanted to be sure first... Many thanks KT

    | Markkc
    1
  • PageLogic


    The platform that built our website has, for some reason, put multiple page titles on all of our webpages: https://www.backyardadventures.com/ If you open this page and "View Page Source" you will see that there are 50 page title tags (). There is one with our actual page title, but there are 49 others that look like this: <title></span><span class="html-tag">lock</span><span class="html-tag"></title> or <title></span><span class="html-tag">bubbles2</span><span class="html-tag"></title> are just two of the examples.  The company said that because they are in  a svg tag () they are fine. The title tags show up on some of the Moz tools. Is this effecting our rankings?

    | PageLogic
    0
  • Algorhythm_jT


    traffic onpage ranking factors downstream traffic

    I have a client that represents a few big brands but doesn't offer ecommerce capability onsite, they essentially send traffic to retailers and distributors that do sell their products online - they even point to an amazon store that they own. My question is, if they did offer ecom and the conversions took place on their site, rather than direct traffic away from them, would this impact on their rankings at all?

    | Algorhythm_jT
    0
  • GregDixson


    www3 crawl errors

    I have a site with a ton of errors... things including overlong titles, etc.
    Upon fixing some, they have then re-appeared in the next crawl report as www3. could anyone explain this simply?, and how I should approach the errors.. should I set to ignore the www3. or something else? thanks in advance

    | GregDixson
    0
  • ariawebdesignm


    snippet google

    Re: Star snippet not work I write a json+ld script for star snippet in my website but not work in my first page. you can see it in this URL https://taskmiran.com/ when I googled my keyword "خرید گوشی شیائومی" my competitor show with star snippet in SERP but my site doesn't show.

    | ariawebdesignm
    1
  • haapalatuomas


    rankings seo rankings seo on page optimization on-page

    Hello all. I have been working three months in my current job in the hotel industry. I have been publishing a lot of content to our website (mainly articles), which in general have been ranking well and really boosted our website traffic. The problem that I am facing, though, is the fact that our static pages' rankings are basically constantly dropping. Especially one of our main pages, which is this hotel page. I haven't been doing any real changes to the content, but the ranking (with keywords "hotelli helsinki" [Hotel in Helsinki in Finnish]) has plummeted from 13th position all the way down to 19th... What has been happening during these last three months is that we did change to a new domain and we have done all the redirections and also informed Google about this change through search console. I have also done some minor changes to the on-page content, such as changing the meta titles and descriptions as well as the page title and some of the text content to more natural ones instead of clumsy SEO texts and optimizing the images. This hasn't helped at all though and the rankings seem to steadily drop all the time. What would YOU do with this page? Maybe add more text content to the page to be more informative? All tips would be highly appreciated.

    | haapalatuomas
    0
  • fslpso


    seo audit google analytics

    Hi My website was infected with the malware. We have cleaned it and during the process we had to delete the cache. Now website is showing like this on the google. How can i fix this? 3e8e9111-eac7-4238-a691-9678542eb4cf-image.png Secondly, As i have lost all the ranking, how can i get back quickly? Please help Thanks in advance

    | fslpso
    0
  • Kingsmart


    I use some HTML 5 tags on my custom template.  I implement <header class="entry-header-outer"> Flavour & Chidinma – 40 Yrs 40 Yrs by Flavour & Chidinma </header> html code. h1 tag serves as the title, while h2 tag servers as the subtitle of the post. Take a look at it here: https://xclusiveloaded.com/flavour-chidinma-40-yrs/ I want to know if it's ok or should I remove the h2 tag. Guys, what is your thoughts?

    | Kingsmart
    4
  • Libra_Photographic


    redirect chain https

    I've got a redirect chain happening
    http > https> https.www. I can't find how to fix this one. My site is on siteground which forces the https at server level and then onto cloudflare. Anyone have any ideas?

    | Libra_Photographic
    0
  • DigitalProgress


    hamburger desktop nav menu seo rankings seo

    Hi There We are working with developers of a site redesign of an existing site. They are keen on a hamburger menu on the desktop, as well as mobile. Can I confirm if this will have any implications for the SEO rankings? Many thanks in advance for assistance

    | DigitalProgress
    0
  • amac7


    seo seo page treatment search page categorization

    I have quite a bit of blog information that can be searched, which results in "pages" that don't actually live anywhere. These are scanned by Moz and appear as poor page quality for speed, etc. How do I get the service to either ignore all of these or is there a way to treat them as a real page with content? As there are quite a few generated over time, I'd like to be able to capture them somehow. Thanks.

    | amac7
    0
  • JoelssonMedia


    designoptimizations cta html css

    We are a casino affiliations company, our website has a lot of the same casino offers. So is it beneficial to put the content over the casino offers, then do a CSS flex, reverse wrap, so the HTML has the page content first, but the visual of the page displays the casinos first and the content after? or just the usual i.e image the HTML as content first, and CSS makes offers come first?

    | JoelssonMedia
    0
  • LPantell


    seo tactics keywords

    Hello! Question: When I add chosen keywords to my site (in urls, title tags, meta description, page content, headers, etc), do I need to put the words on my webpage exactly as they appear in my keyword research? So if I searched "therapist bay area" and I want to include these keywords, for example, must I use those words in that order in a sentence or header on my homepage? Or is it enough to include each word somewhere on the page?

    | LPantell
    0
  • annegretwidmer


    subdomains optimization

    Hi all, I am currently evaluating areas for optimization on my main domain. When doing this, Moz has identified multiple titles and urls that should be shortened and missing meta descriptions on my subdomain (a help center of sorts). As far as I am aware, we have not set up any "no-index" rules for this subdomain. Are these items affecting SEO on my main domain? Thanks,
    Kasey

    | annegretwidmer
    0
  • webdropyyc


    meta tags seo

    Hello, I am doing SEO for my business website. I am trying to generate Meta Tags here
    https://webdrop.ca/seo-tools/meta-tag-generator What should I enter for "Search engines should revisit this page after ". We are not going to change content on daily basis. 7 Days or 30 days are good enough?

    | webdropyyc
    0

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